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Are you a Social Media King? Citi in Queens, New York needs a Community Manager.

Are you a Social Media King? Citi in Queens, New York needs a Community Manager.

Citi in New York wants a first rate Social Media Com­mu­ni­ty Man­ag­er to ele­vate this company’s reach fur­ther than the sky. You will be respon­si­ble for pro­vid­ing stan­dards for Citi glob­al­ly across key regions. As part of The Glob­al Expe­ri­ence Team (GxT), the Glob­al Con­sumer Mar­ket­ing team’s mis­sion is to reflect their Client Pur­pose and the Con­sumer Team’s sto­ry by deliv­er­ing tar­get­ed, impact­ful and dis­tin­guished mes­sag­ing that will move their mar­ket­ing from sell to buy; deliv­er those mes­sages and expe­ri­ences in a seam­less, rel­e­vant and remark­able way that exceeds Client expec­ta­tions with each inter­ac­tion; and posi­tions Citi as a trust­ed brand that Clients engage with in their dai­ly lives. This includes set­ting stan­dards and guide­lines for con­tent, com­mu­ni­ty man­age­ment, influ­encer engage­ment, edi­to­r­i­al and long-form con­tent and part­ner­ships with social plat­forms; devel­op­ing and exe­cut­ing social and con­tent mar­ket­ing pro­grams to sup­port glob­al and/or US con­sumer fran­chise; build­ing out in-house con­tent cre­ation, cam­paign and test­ing strate­gies for engage­ment and media buy­ing in social; devel­op­ing met­rics and dash­boards for per­for­mance mea­sure­ment and bench­mark­ing; man­ag­ing rela­tion­ships with estab­lished and emerg­ing social plat­forms and relat­ed part­ners, includ­ing Face­book, LinkedIn, Twit­ter, Google+/YouTube, etc.; and enhanc­ing social media mar­ket­ing infra­struc­ture by iden­ti­fy­ing, onboard­ing and man­ag­ing ven­dors and…

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Tell everyone about the drugs man! Senior Social Media Manager for Pfizer in New York.

Social Media Manager for Pfizer in New York.

The Senior Social Media Man­ag­er will be work­ing out of Pfizer’s New York office. You will be a part of the US Dig­i­tal Accel­er­a­tion (USDA) team. The task is to enhance the dig­i­tal capa­bil­i­ties of their mar­keters so that they can bet­ter mar­ket prod­ucts using the tools, tech­nolo­gies, and plat­forms that their cus­tomers are increas­ing­ly lever­ag­ing to make health­care deci­sions. The USDA team’s work ranges from devel­op­ing, pilot­ing and scal­ing new capa­bil­i­ties and emerg­ing plat­forms to train­ing mar­keters to meet their imme­di­ate, strate­gic and oper­a­tional dig­i­tal needs. The Social Media Man­ag­er role on the USDA team will sup­port the cre­ation of dig­i­tal capa­bil­i­ties pri­mar­i­ly in social media. To do so, the Senior Man­ag­er will con­tribute to the devel­op­ment and exe­cu­tion of crit­i­cal brand pilots whose goal is to help cre­ate the process­es, poli­cies, edu­ca­tion, and rela­tion­ships nec­es­sary to exe­cute social pro­grams that meet both brand needs as well as legal and reg­u­la­to­ry require­ments. This social media man­ag­er will work close­ly with their brand mar­ket­ing part­ners to guide and devel­op the cre­ation and cura­tion of con­tent that aligns with evolv­ing online con­ver­sa­tions spe­cif­ic to brand dis­ease areas, and is tonal­ly appro­pri­ate to the spe­cif­ic chan­nels where online con­ver­sa­tion is occur­ring. In addi­tion, this…

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So what’s the word on Sprinklr? Partners, not clients is the key!!

So what’s the word on Sprinklr? Partners, not clients is the key!!

When you look for a job, you should be look­ing for a com­pa­ny below the radar, and the rea­son being you want to grow with a com­pa­ny. Sprin­klr is one very such com­pa­ny. They have a unique ide­ol­o­gy that that a smart per­son can get behind and grow with. They believe peo­ple nev­er for­get how you made them feel. They help big brands lis­ten and act on the voice of the cus­tomer to man­age social expe­ri­ences at every touch point. They build the most com­plete social soft­ware plat­form in the world, pur­­pose-built for large enter­pris­es to ensure that the voice of the cus­tomer can be heard and act­ed upon by every employ­ee Social media adver­tis­ing is expect­ed to reach $15 bil­lion by 2018, ana­lyt­ics and man­age­ment com­pa­ny Sprin­klr is rec­om­mend­ing that brands begin mov­ing their social media oper­a­tion in-house to facil­i­tate bet­ter con­trol, and make it all-around bet­ter, through effi­cien­cy and scal­a­bil­i­ty. Sprinklr’s solu­tion is to bring it all “in-house”. “Mov­ing social adver­tis­ing in-house is a big invest­ment,” Sprin­klr says, “but the poten­tial gains…make it more than worth­while.” Sprin­klr says inte­grat­ing all social media oper­a­tions in-house gives brands the abil­i­ty to: • Plan, exe­cute and opti­mize all of their social…

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Out of Home Advertising Gets Personal and Social

Out of Home Advertising Gets Personal and Social

Is per­son­al­iza­tion becom­ing a real­i­ty in out of home adver­tis­ing?  Two tech­no­log­i­cal­ly dri­ven com­pa­nies, who recent­ly pre­sent­ed at Ad Tech in New York, could be sell­ing the next gen­er­a­tion of per­son­al­iza­tion. Tucked away amongst hun­dreds of booths in a dis­creet cor­ner of the Ad Tech exhib­it hall were Aer­va and Mul­ti­tac­tion.    Both com­pa­nies present cut­ting edge options for out of home mar­keters. Mul­ti­tac­tion has built the coolest toy in the busi­ness for out of home adver­tis­ing, it is offer­ing an inter­ac­tive table size dig­i­tal dis­play, it’s the type of thing you would see in the lat­est James Bond movie or foren­sics TV show where they main char­ac­ters work in a high tech lab­o­ra­to­ry. If you vis­it the Mul­ti­tac­tion web­site, you’ll see that they claim to have the most advanced inter­ac­tive out of home dis­plays avail­able. So their tech­nol­o­gy reg­is­ters hands rather than points, allow­ing for rich­er and deep­er inter­ac­tions. It also allows for mul­ti­ple users to work and “play” at the same time, even though they make it seem like it’s a busi­ness tool. The Mul­ti­tac­tion cells are able to detect every object and 2d bar­code placed on the screen. You can even write, draw, and sketch with an IR pen. Here…

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Casper is looking for a friendly Social Media Producer in New York

Casper is looking for a friendly Social Media Producer in New York

Well this seems pret­ty straight for­ward, you just have to be an awe­some social media pro­duc­er. They obvi­ous­ly want some­one who is too cool for school to do all of their social media. You prob­a­bly have to be snarky as well. Sleep start-up Casper is seek­ing a social media pro­duc­er who is high­ly adept at cre­at­ing con­tent and devel­op­ing audi­ences across all social plat­forms. They claim to not be look­ing for a bland, #hash­tag hap­py social media man­ag­er to sched­ule tweets. We want a cre­ative, for­ward-think­ing inno­va­tor with an eye for style and knack for gen­er­at­ing like and RTs with­out even try­ing. This indi­vid­ual will devel­op and pub­lish assets for social chan­nels includ­ing Face­book, Twit­ter, Insta­gram, Houzz, Vine, Pin­ter­est, Red­dit and Snapchat. Casper (casper.com) is a sleep start­up that launched with an out­ra­geous­ly com­fort­able mat­tress sold direct­ly to con­sumers. The crit­i­cal­ly¬ acclaimed sleep sur­face was devel­oped in-house by a team of prod­uct engi­neers with expe­ri­ence from IDEO and NASA, has a sleek design, and is deliv­ered right to your door in a small, “how did they do that?” Apply Here So who is the ide­al Social Media Pro­duc­er for Casper? Do you have 2–4 years’ expe­ri­ence in social media? How…

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