Marketers make note! Pinterest recently unveiled that it will be launching “buyable pins” later this month, here’s how it works: Rich Pins are pins which have much more information than a normal link, for instance a step by step infographic on oven cleaning will get a
AOL has recently announced that it would be laying off a minimum of 150 “hardworking” folk on their advertising sales team. Why do you ask are they dumping all these people? You guessed it, they are being replaced with computers that will use programmatic advertising.
Is personalization becoming a reality in out of home advertising? Two technologically driven companies, who recently presented at Ad Tech in New York, could be selling the next generation of personalization. Tucked away amongst hundreds of booths in a discreet corner of the Ad Tech exhibit