Art directors dreaming up new campaigns tend to like innovative departures from the conventional, and a new product developed by the New York headquartered advertising agency Jun Group may fit that bill admirably. Jun Group made its name as a market leading video advertising platform,
Business development managers looking to expand their portfolio of online advertising strategies will doubtless be interested to learn that listings giant Foursquare has decided to open out its services to small businesses around the globe. The idea is deceptively simple: Promoted listings will feature in the
Seasoned community managers will be aware that when a social media firm decides to make an acquisition, it’s starting to lay with innovation. And that appears to be behind the decision by Meetup, the New York based-online platform that helps convert virtual social communities into
When a tech startup announces a major expansion on three fronts simultaneously, you don’t have to be a master product manager to know that its product is taking off. Smartphone tech startup Square, whose free credit card reader facilitates easy and secure mobile payments, is
Manhattan startup Birchbox has proven in its first two years of existence that a subscription-based e‑commerce model can really work. And now, innovation-seeking e‑commerce analysts will be interested to hear, it’s taking to the clouds. Literally. Subscription to beauty discovery The idea behind the company