That good ol’ company Disney is always on the forefront of doing something cool. Earlier this month we spoke ...
Looking for a job is very competitive. If you are only applying to jobs online you will encounter substantial c...
Is the New York and Barcelona-based Letgo app the only contender out there with the power to defeat classified ads ...
So if you haven’t become aware, holograms have been appearing more and more of late as the technology gets refine...
Re/code journalist Ina Fried has revealed that New York’s mobile tech startup TapCommerce has just been acquired by Twitter. Founded in 2012, TapCommerce rapidly established itself as a leader in mobile ad retargeting. As any product manager familiar with the process could testify, while it’s
Mobile advertising startup TapSense has announced that its mobile ad exchange will now support wearable apps, starting with Pebble. There can’t be many people with media jobs in mobile advertising agencies who haven’t noticed the progressive rise of wearable gadgets. And TapSense figures that can
Yext, the New York-based ‘GeoMarketing’ company, appears to be heading for an IPO after raising a walloping $50 million in Series F. Product managers who think the word “GeoMarketing” sounds cool but feel baffled about what it means should read on. Essentially, Yext’s Software-as-a-Service capabilities
Mobile advertising agencies have a new measurement tool to play with in the shape of AppsFlyer’s new offering, “AppsFlyer for Agencies.” An integrated solution for a fragmented market Anyone with media jobs in mobile advertising will know how devilishly complicated it is to measure user
New York’s business world is to have a new player after Seattle-based location analytics startup ‘Placed’ raised $10 million and decided to open an office in the Big Apple. From location-based ads to store visits Since its launch in 2011, Placed has been steadily building a
Does Augmented Reality have a future in mobile advertising? While some cynics in the tech world have their doubts, New York-headquartered Blippar begs to differ – and to push the technology further in mobile advertising, it’s just acquired Netherlands-based AR company Layar, whose platform extends
Any product manager who knows about ad tech firms will have heard that stock values nose-dived late last year during a turbulent IPO season; but New York’s ad tech star MediaMath still managed to retain investor confidence this year and has just successfully closed a
A year ago, we on reported the launch of “UberAds”, the nifty new mobile ad targeting system developed by Pasadena-based mobile advertising startup UberMedia (basically, it’s a platform that leverages social and location signals for brands and mobile advertising agencies, helping them to drive mobile
Those with a little experience of media jobs in mobile advertising agencies will know that if a three year old startup agency gets to sign a massive deal with an internet juggernaut, it’s taken a major leap skywards. And that’s just what Boston-based mobile adverting
It’s no secret to pros with media jobs in mobile advertising agencies that success frequently hinges on good analytics as much as it relies on creative talent. And one of New York’s newest residents, SoHo-based mobile advertising startup Decisive, is on a mission to become