We like to give as much space as possible to up-and-coming firms on these pages; but every now and then, one of Adland’s Goliaths generates news that just can’t be ignored. Like YouTube, for instance: its VP of Sales, Lucas Watson, has just announced that
Want to create dynamic, interactive content while you’re on the road? Forget the desktop and the laptop – now you can create truly interactive content over a Starbucks on your iPad, thanks to Seattle-based startup Flowboard. Looking after this little baby as it develops will
In 2011, Google invested $150 million into the creation of over 100 YouTube channels, most of which featured exclusive content from the likes of The Onion, Slate and The Wall Street Journal. Several celebrities also joined the effort, including such media sensations as Madonna, Ashton
TV advertising’s little brother, the online video ad is growing up fast and looks set to take on its bigger, older sibling in a war that looks set to change the way advertisers talk to consumers forever. The online video ad market is currently worth