There isn’t a social media manager alive who wouldn’t admit that keeping track of all your interests on Twitter is slightly more difficult than herding cats. But thanks to New York-based startup Tweet Binder, that job just got a whole lot simpler. Founded in Spain
A vibrant, interesting and relevant social media strategy is at the forefront of every business’s thoughts at the moment, and the benefits of success in this area can be huge. If limited manpower, and resources are available, however, managing the strategy effectively – and reaping
‘Security’ is the word on everyone’s lips at the moment, following Edward Snowden’s revelations of indiscriminate snooping from the US and UK governments. The leaks have provided a reminder that companies operating online need to think seriously about how secure their data is. That being
Business development managers keen to boost their agency’s online advertising sales successes might look to Chicago for advice on the best data to use. Forget stale data from focus groups or TV ratings surveys from Nielson.Co. Networked Insights, a young ad tech company based in
Pasadena-based mobile advertising startup UberMedia is aiming to capitalize on a potentially breakthrough quarter for the mobile ad industry with the launch of a new ad product dubbed UberAds. Those holding media jobs in mobile advertising agencies are likely to be tickled pink by this