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Etsy Finds the Elusive Female Engineer

Etsy Finds the Elusive Female Engineer

Female engi­neers are hard to find. “…good female engi­neers are being stalked like the last ante­lope on the African veldt” accord­ing to Fastcolabs.com. Imag­ine a com­pa­ny known to some as a dude fest but where 80% of the cus­tomers are female?  Sounds like they could use more of a

Why ad agency account managers should support data collection

In a recent blog which should meet with the full agree­ment of most art direc­tors and account man­agers in online adver­tis­ing agen­cies, a Lon­­don-based solic­i­tor has made a com­pelling argu­ment against over-reg­u­la­­tive leg­is­la­tion which may need­less­ly con­strict the busi­ness of tar­get­ed adver­tis­ing (or OBA, online