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Welcome to Media Jobs: Mobile Jobs

The Career Intelligence™ Authority is a pro­fes­sion­al’s great­est resource for find­ing the newest media jobs, bud­ding com­pa­nies, hir­ing con­nec­tions, and tech­no­log­i­cal­ly advanced prod­ucts that can help to jump-start a career. If you’ve been search­ing for mobile mar­ket­ing jobs, mobile devel­op­er jobs, mobile adver­tis­ing jobs, or mobile appli­ca­tion devel­op­ment jobs, has the resources to get you con­nect­ed. For those who cur­rent­ly have mobile jobs or mobile devel­op­ment jobs, we have the lat­est infor­ma­tion on new prod­ucts that will help you excel in your field. Here, you can find up-to-date infor­ma­tion about the lat­est advance­ments in mobile mar­ket­ing made by the largest com­pa­nies such as Inmo­bi, Jump­tap, Adfon­ic, Cus­tomer Mag­net­ism, Res­o­lu­tion Media, Blue Moon Works, Red Door Inter­ac­tive, Infuse Cre­ative, Mobile­Mox­ie, mobileStorm, Punch­kick Inter­ac­tive, WASP Mobile, and much more. We also pro­vide infor­ma­tion about up and com­ing mobile adver­tis­ing com­pa­nies that could be the next big suc­cess includ­ing com­pa­nies such as Addic­tive Mobil­i­ty, a mobile agency that tar­gets social media, 5thFinger, 12snap, and 2ergo, a mobile mar­ket­ing agency that is com­plete­ly dig­i­tal and focus­es its efforts on using new media plat­forms to sell prod­ucts and ser­vices. Keep read­ing for arti­cles about some of the best mobile mar­ket­ing com­pa­nies through­out the world. You can also search for a spe­cif­ic mobile mar­ket­ing com­pa­ny or mobile adver­tis­ing jobs by click­ing here or enter­ing a com­pa­ny name in the field below.

Meet New York’s latest neighbor: hyper-local mobile advertising agency Sonata opens its first US office in the Big Apple

New York City has a new res­i­dent in the form of Sonata, the mobile adver­tis­ing com­pa­ny from Madrid that dri­ves real foot traf­fic to local bricks-and-mor­­tar busi­ness­es. The glob­al mobile adver­tis­ing firm has just opened its first US office in the Big Apple, appoint­ing mobile and dig­i­tal media vet­er­an Evan Krauss as its NY-based Chief Oper­at­ing Offi­cer. Krauss will report direct­ly to Sonata’s founder and CEO, Álvaro del Castil­lo, who recent­ly com­mit­ted to bring­ing his high­ly suc­cess­ful brain­child to the US (it’s been going down a storm in Europe). Zero-risk mobile adver­tis­ing  Those hold­ing media jobs in US mobile adver­tis­ing agen­cies will doubt­less be won­der­ing what lies behind Sonata’s suc­cess. Launched in Madrid in 2010, it’s the fruit of the men­tal labor of for­mer retail­ers – a real-time bid­ding (RTB) mar­ket­place that lets cus­tomers bid on events like click-to-map, click-to-call and redeem-an-offer in tight­ly geo-fenced zones rang­ing from 10 miles right down to 100 yards. The aim, which it’s been real­iz­ing with admirable suc­cess, is to dri­ve mea­sur­able foot-traf­f­ic direct­ly to the points-of-sale of a raft of enter­pris­es large and small, from stores to restau­rants, the­aters to deal­er­ships. And, as retail­ers will only pay for results, Sonata gives them a…

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New York mobile advertising service unveils new native ad SDK

Inno­­va­­tion-hun­­gry pros hold­ing media jobs in mobile adver­tis­ing agen­cies have a new weapon to add to their armory in the mobile adver­tis­ing bat­tle­field: the new ad SDK from has just been launched in beta. The need for deep link­ing Cre­at­ed by Cel­log­ic, which has its US head­quar­ters in New York, it’s the lat­est in a series of deep link­ing tools for mar­keters and devel­op­ers from the com­pa­ny: a soft­ware devel­op­ment kit designed to assist devel­op­ers to route both organ­ic and paid traf­fic to oth­er apps on Cellogic’s retar­get­ing net­work and to receive traf­fic as pay­back. Cellogic’s orig­i­nal aim upon its launch in 2010 was to devel­op Nex­tap, a con­tent dis­cov­ery net­work for mobile. But in so doing it began to fig­ure out that there was a cry­ing need for a deep link­ing ser­vice, too. Which is where comes in. Launched last May, it pro­vides smarter links to devel­op­ers so that they can guide users to exact­ly the right place with­in an app with one tap, or (if the app isn’t installed on their phones) to a mobile land­ing page, or to the desired web land­ing page if a linked is clicked by non-mobile users. Cellogic’s CEO Ita­mar Weis­brod…

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From mobile messaging app to mobile carrier service UppTalks new offering is unveiled

Tech prod­uct man­agers with any famil­iar­i­ty with the mobile mes­sag­ing app space will be aware that many have opt­ed to branch into the social plat­form play­book (think Line and WeChat, for exam­ple); but New York-based UppTalk (which began life in 2011 in Barcelona, Spain) has a dif­fer­ent plan. It’s tak­ing on mobile car­ri­ers with its lat­est offer­ing, Upp­Wire­less. Pared down prices And prod­uct man­agers work­ing for mobile car­ri­ers might just start to feel a lit­tle ner­vous: Upp­Wire­less promis­es to pare costs right down by being a SIM-based, all-IP mobile phone ser­vice. Jochen Dop­pel­ham­mer, UppTalk’s founder and CEO, says that users will get the best deal with Upp­Wire­less because it’s unbun­dled mobile data from car­ri­er text and voice. That means it can offer a hefty 1GB of data for just $15 per month at 4G speeds; and, via its Over the Top (OTT) ser­vice, it’s offer­ing unlim­it­ed text and talk with­in Cana­da and the U.S. (unlim­it­ed data is avail­able for $35 per month). The more obser­vant prod­uct man­ag­er may note that Free­dom­Pop offers its rival data, text and talk ser­vice for just $5 a month, but Dop­pel­ham­mer insists this isn’t com­par­ing apples with apples. Free­dom­Pop offers just 500MB of data for…

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PlaceIQ, the New York mobile ad startup taking location-based advertising to new heights

New York’s loca­­tion-based mobile adver­tis­ing start­up Pla­ceIQ can’t seem to throw a stone with­out hit­ting an investor or three; even though it wasn’t seek­ing to raise new cap­i­tal, it’s just announced a thump­ing $15 mil­lion Series C cash injec­tion, cour­tesy of a round led by Har­mo­ny Part­ners. New investor Iris Cap­i­tal also par­tic­i­pat­ed, along with exist­ing investors. From geofenc­ing to loca­­tion-based behav­ior Those who’ve held media jobs in mobile adver­tis­ing agen­cies for any length of time will be aware that, just a few years ago, geofenc­ing was the new kid on the block that every­one was scram­bling to ape. OK, it was clever – smart­phone users walk­ing past a store could be deliv­ered an ad for that store. But Pla­ceIQ has played a big part in extend­ing loca­­tion-based mar­ket­ing to encom­pass what its CEO, Dun­can McCall, calls “a pro­pri­etary under­stand­ing of the world.” It har­ness­es anonymized loca­tion data to build up a much broad­er pic­ture of smart­­phone-user behav­ior, allow­ing adver­tis­ers and agen­cies to not only tar­get ads but track their suc­cess. The platform’s track­ing and attri­bu­tion capa­bil­i­ties are going down a storm amongst mobile adver­tis­ing agen­cies and brand adver­tis­ers — and investors clear­ly like what they see. If a trav­el…

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Mobile Advertising startup AdColony’s revenue run rate hits $100m milestone

AdColony, the mobile adver­tis­ing start­up that promis­es to deliv­er the best and sharpest mobile video ads on the plan­et, has hit a major mile­stone, which any­one with expe­ri­ence of media jobs in mobile Adland will agree is worth cel­e­brat­ing: its gross rev­enue run rate has now reached the $100 mil­lion mark. What’s so spec­tac­u­lar about AdColony’s progress is not sim­ply that it was only found­ed in 2011, but that its rev­enue for 2013 was a wal­lop­ing four times that achieved in 2012. Those razor-sharp, instant-play videos with zero load­ing times are clear­ly catch­ing on. Unique tech­nol­o­gy OK, this is gross rev­enue, which means that part­ners and pub­lish­ers have yet to take their cut but most peo­ple famil­iar with the world of mobile adver­tis­ing agen­cies will still con­cede that it’s a pret­ty impres­sive per­for­mance even so. The startup’s pro­pri­etary ‘Instant­Play’ tech­nol­o­gy reli­ably zaps those infu­ri­at­ing load-up delays that bedev­iled mobile videos of yore, and the high-qual­i­­ty images it pro­duces are devoid of chop­pi­ness and unwant­ed freeze-frames. The ads it cre­ates include “cards” which appear after tai­lor-made calls to action, such as Face­book “Like” requests and ‘click-to-buy’ but­tons. The AdColony net­work now reach­es in excess of 150 mil­lion unique vis­i­tors across the…

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