Business savvy advertising sales managers are increasingly boosting online advertising sales by tuning in to the growing shift in consumer viewing habits toward video. According to research firm eMarketer, the explosion in devices capable of displaying online video lies behind the move, driving spending on
The software infrastructure developer for cross-platform gaming, PlayerScale, has just announced that its users now number over 100 million. The Belmont, California startup was only founded in 2011 but is now healthily cash-flow positive, which isn’t bad for a self-funded outfit that most gamesters will
Tom Burgess, co-founder and CEO of Linkable networks and the founder of the world’s first mobile advertising network (Third Screen Media) has offered some intriguing new ideas to mobile advertising agencies. Taking the mantra “lead with mobile” seriously, Burgess suggests that it shouldn’t be taken
Kris Jones is a rare breed. He’s been active in Internet marketing both as an arbitrager and affiliate marketing whizz since the early days of the web. He’s been there and done that, and now he’s ready to share his secrets. If you’re in the
The e‑commerce platform Gumroad, which lets individuals sell anything they like through a simple link, has substantially tweaked its publishing platform to include new features. The startup is determined to modernize e‑publishing by ditching many of the traditional approaches still in use today, much of