Tag Archives: Series B funding

Tapad narrows mobile advertising gap and bags $6.5 million in Series B funding

Vet­er­ans hold­ing media jobs in mobile adver­tis­ing agen­cies over the last few years will be acute­ly aware that, when it comes to ad retar­get­ing, they’re con­front­ed with a yawn­ing mobile adver­tis­ing gap. Ad retar­get­ing serves users dif­fer­ent, rel­e­vant ads depend­ing on which sites they’ve been