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Tag Archives: Interactive Advertising Bureau

Internet advertising revenues climb to $17 billion

Data from the Inter­ac­tive Adver­tis­ing Bureau shows that online adver­tis­ing sales rev­enue for the first half of 2012 surged by 14 per­cent, achiev­ing a record-break­ing high­point of $17 bil­lion. The growth, which occurs in the con­text of ini­tia­tives to improve com­mu­ni­ca­tions between ad agen­cies and