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Tag Archives: big data

Big Data is not the name of a Musical Artist, but it could change Music forever.

How Can Big Data add $7 Billion to the Music business?

Ever thought about repair­ing the cat­a­stro­phe that music is today with Big Data? Music is the most social of all our media options with huge loy­al­ty and pen­e­tra­tion. Music has the pow­er to con­nect the world and big data could unlock that poten­tial. If realtors

Why online advertising agencies are driven by effectiveness not just efficiency

A busi­ness expert has urged account man­agers and oth­ers hold­ing media jobs in online adver­tis­ing agen­cies to be more dis­crim­i­nat­ing about what they’re try­ing to mea­sure with adtech data. Don’t mea­sure effi­cien­cy when effec­tive­ness is what’s need­ed There is a fash­ion these days for “pro­gram­mat­ic

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Data Engineer New York

Chart­beat is a real-time ana­lyt­ics ser­vice designed for real-time action used by every­one from The Wall Street Jour­nal to Al Jazeera. We’re democ­ra­tiz­ing data by putting it in the hands of peo­ple who need it to make deci­sions and take action — right now. Our

Big Data’s Biggest Player – Meet Pentaho

At the cross­roads where tra­di­tion­al busi­ness intel­li­gence meets big data you’ll find Pen­ta­ho, the com­pa­ny mak­ing inroads con­vert­ing the lat­est tech trend into seri­ous­ly use­ful infor­ma­tion. Based in Orlan­do, the Open Source busi­ness intel­li­gence and ana­lyt­ics provider claims to offer clients user-dri­ven, inter­ac­tive visu­al­iza­tion and

Can eXelate’s magic touch extend to audience creation?

Fol­low­ing a $12 mil­lion cash injec­tion, dig­i­tal tech­nol­o­gy firm eXe­late look set to move online adver­tis­ing up a gear by using big data to ‘cre­ate’ audi­ences for savvy online mar­keters. This lat­est Series C fund­ing will allow glob­al expan­sion and allow eXe­late to devel­op the