Ever thought about repairing the catastrophe that music is today with Big Data? Music is the most social of all our media options with huge loyalty and penetration. Music has the power to connect the world and big data could unlock that potential. If realtors
A business expert has urged account managers and others holding media jobs in online advertising agencies to be more discriminating about what they’re trying to measure with adtech data. Don’t measure efficiency when effectiveness is what’s needed There is a fashion these days for “programmatic
Chartbeat is a real-time analytics service designed for real-time action used by everyone from The Wall Street Journal to Al Jazeera. We’re democratizing data by putting it in the hands of people who need it to make decisions and take action — right now. Our
At the crossroads where traditional business intelligence meets big data you’ll find Pentaho, the company making inroads converting the latest tech trend into seriously useful information. Based in Orlando, the Open Source business intelligence and analytics provider claims to offer clients user-driven, interactive visualization and
Following a $12 million cash injection, digital technology firm eXelate look set to move online advertising up a gear by using big data to ‘create’ audiences for savvy online marketers. This latest Series C funding will allow global expansion and allow eXelate to develop the