First of all who is DAQRI? They’re a Los Angeles-based startup that created the DAQRI Smart Safety Helmet for blue collar workers. Their site states “every aspect of DAQRI Smart Helmet was designed with the industrial work place in mind, from its advanced sensor package
I am going to tell you right here, right now, we are in for a complete paradigm shift of what content and advertising will mean. I don’t want to scare you and I don’t want to change subjects, but I just discovered the word –
Does Augmented Reality have a future in mobile advertising? While some cynics in the tech world have their doubts, New York-headquartered Blippar begs to differ – and to push the technology further in mobile advertising, it’s just acquired Netherlands-based AR company Layar, whose platform extends