Via is hiring a Growth Hacker to join its NYC team. Via is a better way to get around NYC. It’s a transportation sweetspot, using cutting-edge technology to deliver the things you really care about: comfort, speed, and low cost. As Growth Hacker, you’ll rigorously develop and implement strategies for efficient customer acquisition and retention while building an unforgettable brand.
So who is the ideal Growth Hacker for Via?
Are you Obsessed with data, you better be! Analytical and rigorous, with a thorough understanding of key customer acquisition metrics and statistics. Experienced with Facebook and Google campaigns and SEO. Extraordinary communicator with demonstrated writing and editing skills. Having a significant amount of experience in a similar role, ideally at a start-up is a super good quality. Graduate-level research experience is an advantage, of course.
So this is what Via wants to see on the playing field. Using a data-driven approach – identify, execute, and optimize digital and offline marketing campaigns to efficiently acquire new customers. Collaborate with their product team to optimize virality and conversions. Quantitatively test hypotheses about customer behavior using large proprietary data sets; leverage results to increase conversion and retention at every touch point. Initiate and carry out innovative experiments to test demand in new markets.
Via offers highly competitive compensation packages and benefits, including equity, health insurance, a flexible vacation policy, and relocation assistance.
Here’s what Via has to say about the service they offer:
Using cutting-edge technology to deliver the things you really care about: comfort, speed, and low cost. Book a ride on your phone. Get picked up on your corner by a professionally-chauffeured SUV or van. Share your ride with others going the same way – save cash and reduce your carbon footprint.