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Tag Archives: Wine Library

Gary Vaynerchuk and the warmth of social media

Out­spo­ken? Arro­gant? Just plain crazy? What­ev­er you might think of Gary Vayn­er­chuk, there’s no deny­ing he’s a great expo­nent of sim­ple, pared down social media mar­ket­ing. CEO of Vayn­er­Me­dia, Gary Vayn­er­chuk began his dig­i­tal career by set­ting up the online arm of his par­ents’ wine