Tag Archives: Walter Naeslund

Honesty ditches separate digital roles in favor of integration

Art direc­tors and copy­writ­ers at online adver­tis­ing agen­cies could find them­selves fus­ing their tra­di­tion­al strengths with cut­ting edge dig­i­tal skills if a deci­sion by the Swedish shop Hon­esty becomes a trend. Despite the dash to dig­i­tal among agen­cies over the last few years, Hon­esty has just