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Why Amazon will Buy Comcast

Why Amazon will Buy Comcast

The con­cept of world dom­i­na­tion used to be rel­e­gat­ed to sci­ence fic­tion movies how­ev­er Ama­zon may yet become one of the first to make it a real­i­ty. Their recent addi­tion of the Stream­ing Part­ners pro­gram could be the start of Ama­zon as the world’s first glob­al OTT (over the top) pro­gram­ming provider. With 83.5% of Face­book users and 79% of Twit­ter users com­ing from out­side the US, com­pa­nies today must be glob­al­ly focused to tru­ly com­pete and grow.   Com­cast busi­ness is lim­it­ed to the US.  With cable sys­tems pass­ing about 44% of all US homes and 22 mil­lion sub­scribers it has a strong pres­ence but only in the US. Ama­zon is a glob­al com­pa­ny; Accord­ing to Mark Mahaney, ana­lyst at RBC Cap­i­tal Mar­kets, 37% of its 80 mil­lion Prime sub­scribers are from out­side the US and is grow­ing quick­ly. But Why Should Ama­zon buy Com­cast? Amazon’s for­ay into OTT is the pre­cur­sor to the sep­a­ra­tion of the pro­gram­ming plat­form from the wired cable.  I believe that some­time in the next 3 to 5 years most cable com­pa­nies will sell broad­band access only and the pro­gram offer­ings will be spun off into sep­a­rate com­pa­nies which will have lots of com­pe­ti­tion…

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Roku has $45 million To Spend

With recent invest­ments of $45 mil­lion,  Roku is posi­tioned to con­tin­ue its lead­ing role as a stream­ing video play­er for your inter­net enabled TV. Roku is a small device that was designed to stream movies from Net­flix instant­ly on tele­vi­sion. Some indi­vid­u­als who own a Roku device choose to get rid of tra­di­tion­al cable tele­vi­sion because of how enthused they are with the prod­uct. This strate­gic invest­ment came from News Cor­po­ra­tion, British Sky Broad­cast­ing, Men­lo Ven­tures and Globe­span Cap­i­tal Part­ners. Roku has been an extreme­ly fast grow­ing com­pa­ny from the start and now with this new invest­ment expan­sion is expect­ed to con­tin­ue. It will allow Roku to focus more on adver­tis­ing, devel­op inter­na­tion­al mar­ket and increase engi­neer­ing and pro­duc­tion. The pri­ma­ry goal of Roku is to pro­vide the best stream­ing TV expe­ri­ence at the best val­ue. It streams con­tent from dis­trib­u­tors such as Net­flix and Hulu Plus. Pre­mi­um net­works such as HBO are also enter­ing the mix. NBA Game Time and Pan­do­ra are also avail­able for Roku users. The aver­age Roku user watch­es approx­i­mate­ly 12 hours of video con­tent on their devices each week, which means they are watch­ing 12 hours less of tra­di­tion­al tele­vi­sion, accord­ing to Tech Crunch. Tra­di­tion­al…

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