Tag Archives: report

Online advertising sees big growth in consumer trust, says new Nielsen report

OK, so word of mouth from friends and fam­i­ly still tops the poll as the most trust­ed form of brand rec­om­men­da­tion. But hard­work­ing art direc­tors, copy­writ­ers and account man­agers toil­ing away in online adver­tis­ing agen­cies can just­ly con­grat­u­late one anoth­er for their efforts, too. According