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Tag Archives: programmatic advertising

Programmatic Advertising and the Blockchain

This Guy’s Solution for solving Programmatic Advertising Back End Automation Will Blow Your Mind

Josh Engroff @jengroff the Chief Digital Officer of @themediakitchen has presented a truly innovative way to solve the current tedious back end issues for billing and record keeping for Programmatic advertising. Use the Blockchain. We’ve covered Blockchain Technology before on MediaJobs.com but this is the