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Tag Archives: Online video advertising

Take Heed the Rise Of Multi-Channel Networks

Will Multi-Channel Networks take over YouTube?

With 1 bil­lion vis­i­tors month­ly and enough video views to equal almost one hour for every per­son on earth YouTube has become a tar­get for Mul­ti-chan­nel Net­works (MCN). Mul­ti-chan­nel net­works (MCN) are com­pa­nies affil­i­at­ed with YouTube that work with some of the most suc­cess­ful video creation

Online video advertising: is it soaring or shuffling?

Art direc­tors and account man­agers from online adver­tis­ing agen­cies have some­thing of a conun­drum to con­tend with: is online video adver­tis­ing now siphon­ing adver­tis­ers’ bud­gets away from TV and dis­play, or not? Up, down, flat or what? It would seem that the answer depends on what you