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Tag Archives: mobile app marketplace

Mobile Advertising

Trends to Watch Now in Mobile Advertising

This year’s Glob­al Mobile Awards are a real sign of the times, with mobile plat­forms ever-increas­ing in use and pop­u­lar­i­ty and mobile adver­tis­ing com­pa­nies fac­ing explo­sive rates of growth. The mar­ket of mobile adver­tis­ing is grow­ing extreme­ly quick­ly, with the US mobile ad indus­try expected

AppNexus Has Too Much Money – Here’s Why

App­Nexus focus­es on cus­tomiz­able adver­tis­ing tech­nol­o­gy plat­forms and more than bil­lions of ads are clicked each day through their net­work. App­Nexus has raised more than $65 mil­lion in fund­ing and had slight­ly under $20 mil­lion in rev­enue in 2011. This year, their rev­enue is expected