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Tag Archives: Linkable networks

Why leading with mobile doesn’t always mean running mobile ads

Tom Burgess, co-founder and CEO of Link­able net­works and the founder of the world’s first mobile adver­tis­ing net­work (Third Screen Media) has offered some intrigu­ing new ideas to mobile adver­tis­ing agen­cies. Tak­ing the mantra “lead with mobile” seri­ous­ly, Burgess sug­gests that it shouldn’t be taken