The hard work of business development managers and others who tirelessly put their backs into driving online advertising sales has paid off handsomely in the US, where ad sales hit an historic high of $20.1 billion dollars during the first half of 2013. Mobile gets gold,
Business development managers who attended the Digital Content NewFronts conference in New York City back in May seem to have had a blast, but won’t have been aware of the findings of a newly-released attendee poll conducted by the Interactive Advertising Bureau. The power of
Business development managers toiling in the online advertising industry should be breaking open the champagne today, as new figures from the IAB and PriceWaterhouseCoopers (PwC) reveal a spectacular year-on-year rise in U.S. digital ad revenue for the first quarter of 2013. A new landmark No less