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ABC and Univision Becomes News Duo

ABC and Univision Becomes

An agree­ment finalised by news giant ABC and US Span­ish lan­guage TV net­work Uni­vi­sion last week will see the first 24-hour Eng­lish news chan­nel to direct­ly cater for America’s fast-grow­ing His­pan­ic audi­ence. Talks between ABC and Uni­vi­sion began in ear­ly 2012, and in May the net­works offi­cial­ly announced the part­ner­ship with a press release. The move seems to be tak­ing advan­tage of the fast increas­ing US His­pan­ic pop­u­la­tion, which is cur­rent­ly at 16% and expect­ed to reach 30% by 2050. The His­pan­ic Con­nec­tion This part­ner­ship mix­es the best of both worlds; ABC is the biggest broad­cast­er in the world in terms of rev­enue, and a pow­er­ful news brand with award win­ning cov­er­age, while Uni­vi­sion has been a lead­ing His­pan­ic media provider for decades. So, the extent of ABC’s reach and the cul­tur­al exper­tise of Uni­vi­sion is a cause for much opti­mism with­in America’s His­pan­ic pop­u­la­tion. This yet to be named part­ner­ship will be an Eng­lish-spo­ken 24-hour news net­work that focuss­es on sto­ries rel­e­vant to the His­pan­ic com­mu­ni­ty, giv­ing this fastest-grow­ing US demo­graph­ic their first ded­i­cat­ed news ser­vice with­out alien­at­ing the rest of the pop­u­la­tion thanks to full Eng­lish con­tent. His­pan­ics will have access to cul­tur­al­ly rel­e­vant news and var­i­ous oth­er…

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