Tag Archives: FTC

Is compulsory regulation looming over native advertising?

Online adver­tis­ing agen­cies are fac­ing a poten­tial­ly big headache in the U.S., as con­tro­ver­sy about native adver­tis­ing begins to heat up. Dili­gent art direc­tors and account man­agers might want to take note that the FTC is threat­en­ing for­mal reg­u­la­tion unless the adver­tis­ing indus­try gets a