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Tag Archives: Eye-Tracking

Can SyncThink Read Your Mind?

Can SyncThink Read Your Mind?

Boston-based Sync­Think has received their tenth patent in the US, if it holds up to legal chal­lenges from oth­er VR com­pa­nies explor­ing sim­i­lar advances. The patent is relat­ed to track­ing eye move­ments in vir­tu­al real­i­ty head­sets, an appli­ca­tion which they’ve already put to good med­ical use

7 E-commerce Shopping Innovations for Future Holidays

7 E‑Commerce Shopping Innovations for Future Holidays

Con­sid­er­ing it’s the hol­i­day shop­ping sea­son I fig­ured we should look into what’s on the E‑commerce hori­zon. Ray Burke direc­tor of Indi­ana Uni­ver­si­ty’s Cus­tomer Inter­face Lab­o­ra­to­ry has spent years ana­lyz­ing shop­ping habits. He was inter­viewed in a recent arti­cle on Popsci.com and he cov­ers 7