Tag Archives: Chief Business Officer

Google chief predicts spending on online ads will quadruple in five years

Spend­ing on inter­net adver­tis­ing will quadru­ple in the next five years as tech­nol­o­gy dri­ves it from being the adworld’s lit­tle sib­ling to the industry’s Big Dad­dy, tak­ing half of the total glob­al adver­tis­ing spend by 2018. This is the bold fore­cast of Google Inc.’s Chief Business