There is a $1 trillion Hispanic media market to be claimed in the US in the next few years. Who’s going to walk away from the table with the largest slice of the pie? As Jeff Berovici and Dorothy Pomerantz wrote for Forbes Magazine dated August
What do you get when you put the head of a successful global digital advertising agency at the helm of one of America’s most traditional print publishers? We’re not sure either, but Time Inc. is going to find out following the appointment of former Digitas
Oh dear… It seems Zynga’s bad day on July 25 looks set to become a bad month. After posting earnings that show a drop of three cents per share, they are now wrestling with an array of lawsuits for copyright infringement and insider trading. The
What do you do if you’re a global corporation that has hundreds of millions of dollars to spend on your ad strategy and you want to get the biggest bang for your buck? Well if you’re Microsoft, Yahoo, Burger King, Disney or Coca Cola – you
Those looking for work in business data and news could be forgiven for thinking that the market is in the doldrums, but it seems old faithful Thomson Reuters might just be bucking the trend as it records healthy revenue growth this second quarter. The Manhattan
Things never stay still in the hurly-burly that is digital media, and just this week Yahoo announced that interim CEO Ross Levinsohn is set to walk following the appointment of Google’s Marissa Mayer. This is the second time he has been passed over for the
Never a business to let the grass grow under its feet, it seems Google has added to its ever-increasing stable with the recent acquisition of social media marketing specialists Wildfire. Founded in 2008, Wildfire has more than 400 employees and manages the social media marketing
Despite the global recession, job opportunities are still everywhere to be seen, and this process is made more successful with the use of job research tools. There are many research tools to give job seekers a better chance of landing a good job, and the
The mobile advertising industry is barely off of its training wheels, but market information is clearly presenting how much potential there is to make profits. While true, if one market has had unpredictable growth it has been mobile advertising, and this is in part due