It seems that every business needs some sort of advertising to make them stand out from their competition. Even non-profits for bone marrow donation. DKMS Americas, a worldwide organization that facilitates bone marrow transplants for people with blood cancer, among other serious diseases, recently sent
Microsoft has moved to quell growing disquiet from digital advertisers concerning its announcement that IE10 will send a “do not track” signal to web advertisers by default. Corporate VP for Microsoft’s Advertising Business Group, Rik van der Kooi, has issued a “read my lips” statement
Amazon has deftly engineered a swift volte-face after nearly shooting itself in the foot over the launch of the new Kindle Fire HD: purchasers will now be given the option of declining ads after all. The e‑commerce giant confirmed late last week that ads would be
Microsoft’s search engine, Bing, is taking bold steps to lose its status as Google’s less sophisticated little brother with a new campaign called “Bing it On.” If successful, online advertising sales could benefit from a search engine to rival Google for accuracy and relevance. A mountain
989 On Demand sounds like a salacious phone number you call late at night, but it is actually an innovative product from H2M Beverages. The latest in a market full of healthy drinks that promise to balance your electrolytes and provide energy. H2M Beverage is
Social news site Reddit’s page views burgeoned to 3.4 billion during August, as leading politicians looked to exploit the power of the internet to communicate their key messages. Page views rose by 8.8 percent on July’s total of 3.1 billion and unique visitors also grew
Though Discovery Communications’ Q2 report showed earnings up 15.4 percent from last year, the company plans to slow its production during Q3. According to AdWeek.com, Discovery Communications CEO David Zaslav indicated that the cultural appeal of the Olympics has affected the number of premieres the
Once seen as world-leading innovators, Hewlett-Packard and Dell are currently peering over the abyss, with market value for both firms nosediving by 60 percent. Any tech-savvy chief technology officer, product manager or business development associate can tell why. Both firms have missed cutting edge trends
Wanting some of the $9.8 billion pie–estimated 2012 campaign spending–The Weather Channel has partnered with Jumptap to offer mobile ads. Through The Weather Channel mobile app, political candidates will be able to have targeted ads appear on the devices of more than 30 million TWC