NY startup 72Lux has just launched Shoppable, new online marketplace that lets people make purchases from multiple retailers in one place. The evolution of a shopping idea Canny ecommerce analysts who’ve followed the ecommerce platform from the beginning will be aware of its evolution. Founded in 2011
Internet services company GoDaddy has dropped Deutsch New York and appointed New York startup Barton F. Graf as its agency of record. A business development manager’s dream account This is the kind of account most jobbing business development managers dream of. And the choice seems
Video journalism has taken a significant step toward social and mobile platforms following the acquisition of Cliptamatic by NowThisNews. Social media managers who haven’t yet heard of NowThisNews might like to listen up: headquartered in New York, the startup isn’t yet two years old (its
Re/code journalist Ina Fried has revealed that New York’s mobile tech startup TapCommerce has just been acquired by Twitter. Founded in 2012, TapCommerce rapidly established itself as a leader in mobile ad retargeting. As any product manager familiar with the process could testify, while it’s
Mobile advertising startup TapSense has announced that its mobile ad exchange will now support wearable apps, starting with Pebble. There can’t be many people with media jobs in mobile advertising agencies who haven’t noticed the progressive rise of wearable gadgets. And TapSense figures that can