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All posts by Cheryl Ross

Foursquare to feature local business as part of paid ad strategy

Busi­ness devel­op­ment man­agers look­ing to expand their port­fo­lio of online adver­tis­ing strate­gies will doubt­less be inter­est­ed to learn that list­ings giant Foursquare has decid­ed to open out its ser­vices to small busi­ness­es around the globe. The idea is decep­tive­ly sim­ple: Pro­mot­ed list­ings will fea­ture in the