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All posts by Cathy Murphy

Facebook’s New 12 Member Marketing Fraternity

  12 com­pa­nies have just been award­ed exclu­sive mem­ber­ship in a club with almost 1 Bil­lion con­stituents. On Thurs­day, Sep­tem­ber 20th, Face­book award­ed the 12 best social mar­ket­ing tool and ser­vice providers with a new title of “Strate­gic Pre­ferred Mar­ket­ing Devel­op­er,” like a mem­ber­ship to

The Singapore Online Ad Explosion

A surge in Sin­ga­pore ads is adding buoy­an­cy to online mar­ket­ing as the indus­try exceeds the S$100m, or $107m USD, mark for the first time. A joint study by the Inter­ac­tive Adver­tis­ing Bureau South­east Asia Sin­ga­pore Chap­ter and the Media Devel­op­ment Author­i­ty shows a marked

What Is So Big About Big Data In Advertising?

From July of 2011 to July of 2012 over $75 bil­lion has been spent in social busi­ness IPOs and over $1.5 bil­lion in social busi­ness acqui­si­tions. Right now, many of the social net­works have become well-fund­ed pub­lic com­pa­nies or part of larg­er com­pa­nies. These social

Open Graph Apps Exploding – Are the Jobs Here?

  Open Graph Apps Explod­ing – Are the Jobs Here? The Genie is out of the lamp, with Open Graph soft­ware devel­op­ment jobs con­tin­u­ing their expan­sion and 1,675,685 sites using this tech­nol­o­gy. It is like­ly that a mul­ti­tude of devel­op­ers are at this very minute mobilizing