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Grovo Makes the Most Expensive One Minute Video Ever Made

What is the Most Expensive One Minute Video Ever Made?

What do Victor Hugo and Jeff Fernandez of Grovo have in common?  They both are related to the quote “nothing is more powerful as an idea whose time has come” Jeff has raised a total of $65 million dollars for his start up Grovo to fund the newest big underserved market of corporate employee training with his idea of “microlearning”. In the last year Grovo has doubled their head count to 200 employees and with the recent $40 million dollars in new capital investment most likely the headcount will be growing. But what is Microlearning? According to the Grovo website: “It’s the process of learning complex skills in short, focused segments. After years of testing, we’ve found that 60-second videos, strategically organized into focused learning tracks, deliver the best results in the least amount of time. After years of testing, we’ve found that 60-second videos, strategically organized into focused learning tracks, deliver the best results in the least amount of time.” In a nutshell micro learning is the creation of a series of short one minute videos on important topics like this one: Learn how to Post to a Facebook Timeline Grovo makes the claim that they are “Training the…

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