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Welcome to Media Jobs: Mobile Jobs

The Career Intelligence™ Authority

MediaJobs.com is a pro­fes­sion­al’s great­est resource for find­ing the newest media jobs, bud­ding com­pa­nies, hir­ing con­nec­tions, and tech­no­log­i­cal­ly advanced prod­ucts that can help to jump-start a career. If you’ve been search­ing for mobile mar­ket­ing jobs, mobile devel­op­er jobs, mobile adver­tis­ing jobs, or mobile appli­ca­tion devel­op­ment jobs, MediaJobs.com has the resources to get you con­nect­ed. For those who cur­rent­ly have mobile jobs or mobile devel­op­ment jobs, we have the lat­est infor­ma­tion on new prod­ucts that will help you excel in your field. Here, you can find up-to-date infor­ma­tion about the lat­est advance­ments in mobile mar­ket­ing made by the largest com­pa­nies such as Inmo­bi, Jump­tap, Adfon­ic, Cus­tomer Mag­net­ism, Res­o­lu­tion Media, Blue Moon Works, Red Door Inter­ac­tive, Infuse Cre­ative, Mobile­Mox­ie, mobileStorm, Punch­kick Inter­ac­tive, WASP Mobile, and much more. We also pro­vide infor­ma­tion about up and com­ing mobile adver­tis­ing com­pa­nies that could be the next big suc­cess includ­ing com­pa­nies such as Addic­tive Mobil­i­ty, a mobile agency that tar­gets social media, 5thFinger, 12snap, and 2ergo, a mobile mar­ket­ing agency that is com­plete­ly dig­i­tal and focus­es its efforts on using new media plat­forms to sell prod­ucts and ser­vices. Keep read­ing for arti­cles about some of the best mobile mar­ket­ing com­pa­nies through­out the world. You can also search for a spe­cif­ic mobile mar­ket­ing com­pa­ny or mobile adver­tis­ing jobs by click­ing here or enter­ing a com­pa­ny name in the field below.

How location based services are trying to get big

A recent report from BI Intel­li­gence has ana­lyzed pre­cise­ly what loca­tion based ser­vices such as  Foursquare are actu­al­ly all about — and if they can be a gen­uine busi­ness. The report from BI Intel­li­gence has tak­en a look at just how lead­ers in the space are going about attempt­ing to cre­ate sus­tain­able and large-scale busi­ness mod­els by exam­in­ing pre­cise­ly how and why the huge­ly suc­cess­ful Foursquare is suc­ceed­ing.  There are a num­ber of meth­ods being used by Foursquare, includ­ing ana­lyt­ics and yield man­age­ment, cus­tomer loy­al­ty, search and dis­cov­ery and deals. The Vice Pres­i­dent and Head of Busi­ness Devel­op­ment for Foursquare, Hol­ger Lue­dorf, told BI Intel­li­gence that Foursquare intends to mon­e­tize the “mer­chant dash­board” which it present­ly offers to as many as 500,000 reg­is­tered mem­bers.  This is actu­al­ly a mas­sive oppor­tu­ni­ty due to the fact that local mer­chants have high fixed costs, with the dash­board allow­ing mer­chants to be able to run spe­cials, claim their venue and access a great deal of oth­er infor­ma­tion as to how their cus­tomers are inter­act­ing with their busi­ness in real time. Foursquare is also intend­ing to replace “a dig­i­tal ver­sion of a stamp card”, which is where check-in spe­cials come in.  Fur­ther­more, Foursquare is present­ly…

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Hip startup company focuses on sales

Per­haps the largest and busiest start­up in the whole of New York is Foursquare. Found­ed three years ago back in 2009 by Naveen Sel­vadu­rai and Den­nis Crow­ley, the loca­tion check-in mobile app has so far earned around $70 mil­lion, in part thanks to smart mobile adver­tis­ing, and is now focus­ing on rev­enue for the first time. The com­pa­ny has nev­er been over­ly focused on rev­enue rais­ing before, but just recent­ly hired its first ever Vice Pres­i­dent of Sales in the form of Rob Wilk and a Chief Rev­enue Offi­cer in for­mer iAds head Steven Rosen­blatt. At the moment Rosen­blatt has ten peo­ple work­ing with him in sales strat­e­gy, account man­age­ment and sales sup­port, and he is still in the process of hir­ing more. “We’ve received tons of inbound from agen­cies, we just didn’t have the band­width or the team to han­dle it before,” Rosen­blatt told Busi­ness Insid­er. While busi­ness devel­op­ment has been run by Hol­ger Lue­dorf for a num­ber of years now, this will be the very first time that the start­up has instat­ed a sales team. Rosen­blatt notes that they wait­ed until the com­pa­ny had enough user data before they began to focus on rev­enue. With 2.5 bil­lion check-ins,…

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Apple’s victory in mobile war sees Samsung’s shares slump

A land­mark rul­ing by a US court has seen elec­tron­ics giant Apple hailed as vic­tors in its ‘patent war’ with Sam­sung.  The net result of the judg­ment means more than $12 bil­lion has been wiped from the val­ue of the latter’s shares, as world mar­kets react to the news. A patent vic­to­ry In one of the most close­ly observed patent cas­es in recent years, the jury at the fed­er­al court in San Jose returned a ver­dict that Sam­sung were guilty of infring­ing on six Apple patents and ordered them to pay $1.05bn in dam­ages.  Friday’s rul­ing has had a heavy impact on shares in Sam­sung, with prices crash­ing to 1.173m won ($1,000), before climb­ing frac­tion­al­ly to 1.180m won at the close.  Designs on the future Some pre­dic­tions sug­gest the deci­sion will bol­ster Apple’s mar­ket share and lead to the US giant’s dom­i­nance of the bur­geon­ing mobile com­put­ing field across the board.  How­ev­er, ana­lysts are also spec­u­lat­ing that Sam­sung and oth­er mobile phone design­ers, mobile adver­tis­ing agen­cies and con­sumers using the Android plat­form – Google’s answer to the iPhone’s native soft­ware — could ben­e­fit from an increased will­ing­ness to car­ry on pro­mot­ing inno­va­tion with­out resort­ing to bla­tant copies of exist­ing tech­nolo­gies. …

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Digital Advertising Trends to Watch in the Next 12 Months

What tech­nol­o­gy trends might be on the hori­zon? This past June, the Com­Score inter­net research firm pre­sent­ed data show­ing that mobile users of smart­phones and tablets will sur­pass desk­top users by 2014. This is con­sis­tent with a 2010 Mor­gan Stan­ley pre­dic­tion that mobile will out­pace desk­top usage with­in five years. While it is pos­si­ble that the next “Google” or “Face­book” is already incu­bat­ing some­where in a col­lege dorm room, the more like­ly trend in the next twelve months will be the use of cur­rent tech­nol­o­gy in new ways. This in turn will influ­ence how dig­i­tal adver­tis­ing is approached and imple­ment­ed. Mobile Tech­nol­o­gy and Com­merce More and more peo­ple are leav­ing the lap­top at home and rely­ing on their smart­phones and tablets for stay­ing con­nect­ed. This trend is already caus­ing a big change in media pref­er­ences and habits. Tablet users are get­ting their news dig­i­tal­ly, as evi­denced by the grow­ing pop­u­lar­i­ty of Apple’s News­stand. Users are more com­fort­able with a small­er screen for view­ing con­tent as simul­ta­ne­ous­ly screen res­o­lu­tion con­tin­ues to improve. Adver­tis­ers are tak­ing notice, craft­ing cam­paigns that cater to the mobile user. Along with receiv­ing news and oth­er media on the go, users are shop­ping and doing busi­ness via…

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3 Mobile Advertising Companies to Watch

Mobile Advertising

The mobile adver­tis­ing indus­try is bare­ly off of its train­ing wheels, but mar­ket infor­ma­tion is clear­ly pre­sent­ing how much poten­tial there is to make prof­its. While true, if one mar­ket has had unpre­dictable growth it has been mobile adver­tis­ing, and this is in part due to the sheer diver­si­ty and com­plex­i­ty of mobile tech­nol­o­gy and mobile adver­tis­ing tech­nol­o­gy, and the com­pe­ti­tion from oth­er media mar­kets. This hasn’t stopped many com­pa­nies from mak­ing the most of the gen­er­al upward trend — let’s take a look at 3 mobile adver­tis­ing com­pa­nies that are mak­ing the most of this grow­ing mar­ket. But Aren’t These Com­pa­nies Los­ing Mon­ey? The fact is that both Augme and Amobee have yet to reach prof­itabil­i­ty, and while at first glance this would appear a cause for con­cern, it real­ly isn’t. The mar­ket is young and many adver­tis­ing com­pa­nies are still find­ing their feet, and despite oper­at­ing loss­es, the atten­tion these com­pa­nies are get­ting (such as the recent acqui­si­tion of Amobee) show that the future is bright. Loss­es in these com­pa­nies are also main­ly due to the costs of rapid expan­sion, which will be good in the long term, and good for the tech job mar­ket in the short…

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