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Welcome to Media Jobs: Mobile Jobs

The Career Intelligence™ Authority

MediaJobs.com is a pro­fes­sion­al’s great­est resource for find­ing the newest media jobs, bud­ding com­pa­nies, hir­ing con­nec­tions, and tech­no­log­i­cal­ly advanced prod­ucts that can help to jump-start a career. If you’ve been search­ing for mobile mar­ket­ing jobs, mobile devel­op­er jobs, mobile adver­tis­ing jobs, or mobile appli­ca­tion devel­op­ment jobs, MediaJobs.com has the resources to get you con­nect­ed. For those who cur­rent­ly have mobile jobs or mobile devel­op­ment jobs, we have the lat­est infor­ma­tion on new prod­ucts that will help you excel in your field. Here, you can find up-to-date infor­ma­tion about the lat­est advance­ments in mobile mar­ket­ing made by the largest com­pa­nies such as Inmo­bi, Jump­tap, Adfon­ic, Cus­tomer Mag­net­ism, Res­o­lu­tion Media, Blue Moon Works, Red Door Inter­ac­tive, Infuse Cre­ative, Mobile­Mox­ie, mobileStorm, Punch­kick Inter­ac­tive, WASP Mobile, and much more. We also pro­vide infor­ma­tion about up and com­ing mobile adver­tis­ing com­pa­nies that could be the next big suc­cess includ­ing com­pa­nies such as Addic­tive Mobil­i­ty, a mobile agency that tar­gets social media, 5thFinger, 12snap, and 2ergo, a mobile mar­ket­ing agency that is com­plete­ly dig­i­tal and focus­es its efforts on using new media plat­forms to sell prod­ucts and ser­vices. Keep read­ing for arti­cles about some of the best mobile mar­ket­ing com­pa­nies through­out the world. You can also search for a spe­cif­ic mobile mar­ket­ing com­pa­ny or mobile adver­tis­ing jobs by click­ing here or enter­ing a com­pa­ny name in the field below.

MediaFed Planning to Outperform Flipboard Following Taptu Buy Out

Strug­gling news aggre­ga­tion app Tap­tu must have thought all of its Christ­mases had come at once fol­low­ing its acqui­si­tion by Euro­pean news­feed mon­e­ti­za­tion and RSS com­pa­ny Medi­aFed and now the pair are plan­ning to take on estab­lished read­er apps includ­ing Flip­board and Pulse. It’s long been known that news read­er apps are oper­at­ing in a com­pet­i­tive mar­ket that’s near­ing sat­u­ra­tion, and when Tap­tu was launched in 2010, it quick­ly found that sur­vival was not going to be easy. Read­er apps tra­di­tion­al­ly strug­gle with dis­tri­b­u­tion, as well as fight­ing numer­ous law­suits from dis­grun­tled media com­pa­nies, all while try­ing to work out how to actu­al­ly make mon­ey. When faced with that kind of mar­ket, it seems Taptu’s end­ing is prob­a­bly a hap­py one. Com­pet­ing with Flip­board By wel­com­ing Tap­tu into the fold, UK-based Medi­aFed is hop­ing to bol­ster its news aggre­ga­tion ser­vices and help it go up against the more estab­lished Flip­board, Pulse, Feed­ly and Pris­mat­ic. It’s also fol­low­ing a trend set about a year ago by CNN, who pur­chased Zite, a news read­er tool that the com­pa­ny plans to use as part of its mobile strat­e­gy. How­ev­er, unlike CNN, Medi­aFed is not a pub­lish­er, it’s an adver­tis­ing net­work which places con­tent…

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Is Mobile the Future of TV?

Zeebox

A new com­pan­ion app aimed at enhanc­ing the view­ing expe­ri­ence has entered the mobile mar­ket­place, but will Zee­box suc­ceed in an are­na where many execs are still mak­ing their minds up about the ben­e­fits of sec­ond screen? 1.5 mil­lion down­loads and 300,000 – 400,000 unique views per month, along with an eight-dig­it invest­ment from BskyB in the UK says it will. The 91 mil­lion smart­phone users in the US rep­re­sent a sig­nif­i­cant mar­ket for any com­pa­ny look­ing at spon­sor­ing mobile TV as a viable way to ven­ture onto the con­sumer land­scape. How­ev­er until now, broad­cast­ers, pro­duc­tion com­pa­nies and mobile adver­tis­ing agen­cies have kept mobile TV at arm’s length, even though it’s long-been known that view­ers are will­ing to engage with TV shows using their device and most use their phone while watch­ing their favorite shows. This must mean mobile TV is the next log­i­cal step, right? Hel­lo Zee­box  Zee­box is due for release in the US immi­nent­ly and there is already a ‘sig­nif­i­cant’ US part­ner­ship in the bag, as well as an upgrade fea­tur­ing friends’ view­ing habits and pro­gramme reminders that will put Zee­box right up there with Intonow, Yahoo’s TV app. Indus­try experts feel the launch of Zee­box will speed up advance­ment of mobile TV. It’s a well-known fact that view­ers enjoy the inter­ac­tion that com­pan­ion apps can offer in the shape of vot­ing, real-time dis­cus­sions…

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Small Business Mobile Ad Spend Set to Increase in Battle for Retail Dollar

eMarketer

72% of small to medi­um-sized busi­ness­es (SMBs) will increase or main­tain their spend on mobile phones adver­tis­ing over the next 12 months and those busi­ness­es plan­ning to grow their mobile adver­tis­ing bud­gets look set to increase them by as much as 30% in the next year. Almost $2.5 bil­lion was spent on mobile adver­tis­ing in the US this year – over one third of the glob­al total. This now puts the US well ahead of Japan, pre­vi­ous­ly the biggest mar­ket for mobile adver­tis­ing. Accord­ing to eMar­keter, the US spend sits at $2.4 bil­lion for 2012, up an incred­i­ble $1.17 bil­lion on the 2011 fig­ure, and the com­pa­ny pre­dicts those num­bers are set to reach dou­ble fig­ures by 2014. With such phe­nom­e­nal growth, small to mid­size busi­ness­es look set to put more of their mar­ket­ing bud­gets on mobile as the bat­tle for the retail dol­lar hots up. This means any­one think­ing of enter­ing the SMB are­na would be wise to bring some mobile adver­tis­ing know-how to the table, and any­one hop­ing to work for an ad agency might do well to look at those com­pa­nies with a mobile spe­cial­ism. Research com­mis­sioned by Pon­ti­f­lex and con­duct­ed by Bor­rell Asso­ciates has shown that as the war between the SMBs gets seri­ous, spend on mobile ads looks set to sky­rock­et as organ­i­sa­tions in the sec­tor pre­pare to go head to…

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Mobile advertising agencies must show they take privacy seriously

Indus­try experts are warn­ing that mobile adver­tis­ing agen­cies must clear­ly demon­strate their com­mit­ment to con­sumer pri­va­cy if they are to secure new busi­ness. As mobile phones adver­tis­ing explodes with the bur­geon­ing uptake of smart­phones, so peo­ple are grow­ing more wary of what hap­pens to their data, a trend that is dri­ving much con­sumer antipa­thy toward the rou­tine use of Unique Device Iden­ti­fiers (UDID) on their gad­gets.  They want phones, not track­ers. Big Data – oppor­tu­ni­ties and dan­gers As we report­ed recent­ly, mobile gad­gets and social net­work­ing are joint­ly cre­at­ing an unprece­dent­ed era of Big Data, which is dri­ving new research into how this infor­ma­tion can be used.  Already, it can be deployed to help com­pa­nies under­stand their con­sumers’ needs, to help con­sumers find the prod­uct they’re seek­ing more eas­i­ly and even to help gov­ern­ment agen­cies respond more effec­tive­ly to a cri­sis. But with mas­sive vol­umes of data come addi­tion­al risks to pri­va­cy. While it undoubt­ed­ly makes sense for Facebook’s Mark Zucker­berg to place the devel­op­ment of mobile plat­forms at the top of his brainchild’s pri­or­i­ty list, it’s also increas­ing­ly mak­ing sense for mobile adver­tis­ing exec­u­tives to reas­sure users that their data will be used wise­ly and judi­cious­ly. Top brands like…

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iPhone 5 launch showcases new features but draws fire

The tech prod­uct tipped to sin­gle­hand­ed­ly boost the U.S. econ­o­my has final­ly been unveiled, as Apple CEO Tim Cook launched the iPhone 5 in San Fran­cis­co on Wednes­day. No “nev­er-before-seen” fea­tures emerged but plen­ty of enhance­ments have been added to the slim­mer, big­ger screened hand­set. The eyes and ears of many a busi­ness devel­op­ment offi­cer, chief tech­nol­o­gy offi­cer and prod­uct man­ag­er will have been keen­ly trained on the launch, as Cook described the updates as the most sig­nif­i­cant since the product’s orig­i­nal debut in 2007.  20 per cent lighter and 18 per cent thin­ner than its pre­de­ces­sor, the iPhone 5 was quick­ly described by one observ­er as “like a piece of fine jew­el­ry.” Fea­tures to fight com­peti­tors The com­pe­ti­tion, how­ev­er, is fierce.  Phones run­ning Google’s Android OS are set to bag 60.3 per cent of smart­phone sales (up from last year’s 46.5 per cent) while Apple is fore­cast by Gart­ner to claim 22 per cent of the mar­ket (up from 18.9 per cent).  Apple’s response has been to expand the screen size for the first time from 3.5 inch­es to 4 inch­es, allow­ing for a fifth row of home­screen icons and cap­tur­ing more infor­ma­tion from web­sites with­out the need for…

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