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LeBook Business Development Job for Trend Setter -

Wednesday, December 6, 2017

How fast is this Blockchain thing going to take over? -

Tuesday, November 28, 2017

What Will Making a VR Game While in Virtual Reality be like? -

Saturday, November 25, 2017

Executive Editor Job at Philadelphia Gay News -

Friday, November 10, 2017

Why You Want a Job at Twitter -

Monday, November 6, 2017

How is VNTANA Creating Social Augmented Reality with Hologram Technology? -

Monday, October 30, 2017

Doob 3D Could Replace the Photo Industry with Real-Life Sculptures -

Sunday, October 29, 2017

Why You Want to Work at Snapchat -

Tuesday, October 24, 2017

Techcrunch Interviews: Infinite Analytics Can they Predict What you Will Buy Next? -

Thursday, October 19, 2017

Can SyncThink Read Your Mind? -

Wednesday, October 18, 2017

Is 360 Video the Future of Media? -

Wednesday, October 18, 2017

Tesla – Why you want to work at Tesla The Future of Cars – 1000 Jobs Available -

Tuesday, October 3, 2017

Nielsen Why You Want to Work at this Digital Transformation Organization -

Monday, October 2, 2017

Yext Why You Should Work There – Scaling Local Information Globally -

Friday, September 29, 2017

Why You Want to Get a Job at Vogue Magazine: -

Sunday, September 10, 2017

Is it Better to work at Buzzfeed or The New York Times? -

Tuesday, August 29, 2017

B2B Sales Representative Opportunity in Toronto -

Monday, August 28, 2017

Why Get a Job at Business Insider? -

Tuesday, August 22, 2017

2000 Jobs at Comcast – Why Work at Comcast? -

Tuesday, August 15, 2017

Should You Work at HBO or Netflix? -

Tuesday, August 8, 2017

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Cheil Worldwide Spends $50M to Go Global

Cheil Worldwide solidified its global presence in the advertising world with the $50 million purchase of North Carolina-based McKinney. According to Tanzina Vega of the New York Times, McKinney will keep its name, but with the purchase, the successful advertising company becomes part of Cheil Americas. The New York Times quoted from an e-mail statement from Cheil Worldwide chief executive, Nack-Hoi Kim. The purchase represents the beginning of the “next chapter in the company’s transformation into a global network made of the best local ad agencies.” Cheil Seeking to Bolster US Presence Mr. Kim continued the e-mail by explaining that “McKinney is one of the best advertising agencies in the world’s largest advertising market. Their highly creative, integrated approach is recognized as the most effective in the world.” McKinney was formerly part of Havas, another global advertising holding company, until 2008 when it bought itself back. Cheil was formerly owned by Samsung and has struggled to create a solid, visible presence in the United States. Two Prize-Winning Advertising Companies Come Together If McKinney wasn’t well-known to Americans, all of that changed in April of 2012 when the company went up against Culver City, California-based WDCW LA (Wong Doody Crandall, Wiener,)…

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How Amazon will Blow Away Google

When are web users bypassing Google for Amazon?  When they are searching for products.  Why search in Google for products that are on Amazon?  It gets even more significant when mobile comes into play.  Using Amazon’s mobile app shoppers can buy at Amazon right from their phone. The vast majority of Google’s revenue is from paid advertising.  The biggest growth in this paid advertising is from the sale of products.  Looks like Amazon has a large advantage.  Thanks to Business Insider for the video.

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Apple announced as the biggest ever American company

Apple overtakes Microsoft’s record In a report printed in the Wall Street Journal, it was revealed this week that Apple Inc. surpassed Microsoft Corp as the largest ever American company when stock market value is used as the measurement. Passing the $623.52 billion mark, Apple is seen as the leading influence when it comes to popular commerce and E-commerce trends and is now viewed by any e-commerce manager, e-commerce analyst or web content manager of stature as one of the most powerful companies in the US and further afield. Speaking about the historic news, Professor of financial history at New York’s University’s Stern School of Business, Richard Sylla said, “It is one of those iconic companies.  When I think about these companies, their products were used by all kinds of people and their leaders were considered geniuses.” In nominal terms, if not inflation-adjusted terms, the closing value of Apple’s stock at the beginning of the week was greater than the closing high Microsoft achieved in December 1999 which was $616.34 billion.  The nearest rival to Apple was Exxon Mobil which closed some $200 billion behind the tech giants according to figures which were released by FactSet.  It is a gap…

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Little Caesars Pizza Says ‘Go Away,’ Seriously!

Little Caesars Pizza is testing the safe boundaries of advertising negative psychology with its ad campaign, pleading and warning consumers not to call the restaurant at a particular phone number or provide a personal email address. Playing on the well-known human pattern that curiosity will get the best of most folks, the pizza maker’s ad campaign essentially sends an eye-catching message trying to tell people to literally, “go away.” With a bit of spin on the fact the Little Caesars Pizza has devoted itself since 1959 to cooking hot and tasty pizza dishes for takeout as well as side foods like garlic bread sticks, the company’s ad campaign throws both phone numbers and email fields at consumers and then tells them to avoid doing anything with the given information. This, of course, will get a good number of folks to do exactly the opposite and connect with the company anyways. The ad campaign couples actual phone listings and email with an apparently forbidden website, covering just about all the major public communication resources available. Will They Come? So will people call or connect? If the restaurant chain is still in the business of making money on pizzas, its employees should…

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¿Habla Espanol? The Top Companies in Hispanic Media

There is a $1 trillion Hispanic media market to be claimed in the US in the next few years. Who’s going to walk away from the table with the largest slice of the pie? As Jeff Berovici and Dorothy Pomerantz wrote for Forbes Magazine dated August 6, 2012, “Hispanics, now underserved by advertisers, will be the most important U.S. growth market through mid century if current trends continue.” A population growth rate estimated to approximate an increase of 170 percent, will soon result in Latinos making up every one in three American residents with a median age of 27 years old, or the “perfect age” for whom advertisers target. The conclusion of these statistics is obvious: the Hispanic media and consumers are the next goal for any company capable of reading a spreadsheet. The Top Companies in Television The big dog in Hispanic television is Univision and has been since its founding in 1962. Now so large as to be an umbrella of television media businesses, it includes Telefutura, Glavision and three new networks already started in the first half of 2012. According to Berovici and Pomerantz’s piece for Forbes Magazine, Univision was the sole television station to broadcast nationally…

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