:

NY ad firm Intent Media looks to European expansion -

Tuesday, July 22, 2014

The BAM Connection agency launches: ad creativity through simplicity -

Monday, July 21, 2014

Chameleon Wanted at Likeable Media for Community Manager Position -

Friday, July 18, 2014

Pond5 moves to conquer more of digital media market -

Thursday, July 17, 2014

Mobile adverting startup mNectar lets consumers test-fly apps -

Wednesday, July 16, 2014

Johannes Leonardo is TTI Floor Care’s new lead agency -

Tuesday, July 15, 2014

Bark & Co builds out the pooch lover’s market -

Monday, July 14, 2014

Upworthy’s recently launched promoted posts are a resounding success -

Friday, July 11, 2014

Tinder’s new NY-based rival Hinge nets big new investment -

Thursday, July 10, 2014

Introducing LocalMaven, the startup that tracks and incentivizes recommendations -

Wednesday, July 9, 2014

Mobile advertising spend will outstrip digital rivals by 2016 -

Tuesday, July 8, 2014

Multiple retailers, one point of purchase: 72Lux launches Shoppable -

Tuesday, July 8, 2014

Facebook massively multiplies its video ad reach with LiveRail acquisition -

Monday, July 7, 2014

GoDaddy appoints Barton F. Graf 9000 as lead agency -

Thursday, July 3, 2014

Social video journalism moves forward with new NowThisNews acquisition -

Wednesday, July 2, 2014

Mobile ad tech startup TapCommerce now belongs to Twitter -

Tuesday, July 1, 2014

Mobile advertising startup TapSense sets it sights on wearables -

Monday, June 30, 2014

New York’s CrowdTwist enhances advertising with tailored loyalty programs -

Friday, June 27, 2014

Indian e-traders recognizing the benefits of Twitter -

Thursday, June 26, 2014

Google Glass launched to the UK public -

Wednesday, June 25, 2014

Loading

Making Job Search Easier by Finding the Great Companies First

Find a
JOB
Title/Keywords Company Name
City, state or zip (optional)
 
  • NY ad firm Intent Media looks to European expansion

    NY ad firm Intent Media looks to European expansion


    NY ad company Intent Media, which specializes in advertising products for the travel industry, has raised $22.7 million in new funding. Ads based on real-time intent  As any art directors or account managers who visit these pages will be aware, we like to focus on up-and-coming online advertising agencies and other fledgling firms much of the time here. But sometimes, it’s good to see how a more established company is doing. And Intent Media, by all accounts, has been doing extraordinarily well. The Series C round (led by New York’s Insight Venture Partners) brings the company’s [...] Read More
  • The BAM Connection agency launches: ad creativity through simplicity

    The BAM Connection agency launches: ad creativity through simplicity


    Brooklyn’s high-tech Dumbo district has a new advertising agency in the form of ‘The BAM Connection’, which launched on June 30th. BAM Connection, not BAM Business development managers familiar with Brooklyn could be forgiven for feeling a little baffled about why a new ad agency should name itself for the Brooklyn Academy of Music (which also uses the three-letter acronym “BAM”). But they’d be barking up the wrong tree. The agency’s name is actually derived from the surnames its two co-founders, Rob Baiocco and Maureen Maldari, both former executives with Grey Worldwide. As [...] Read More
  • chameleon-2

    Chameleon Wanted at Likeable Media for Community Manager Position


    For those with their finger on the pulse of the social media community, the perfect position may be waiting for them at Likeable Media, voted one of the best companies to work for in New York City, by Crain’s New York Business. APPLY HERE Ranked 146 on the Inc. 500 Fastest Growing Companies list in 2013, this global marketing firm is searching for someone with a chameleon-like personality to blend into their expanding organization. The position is for a community manager, encompassing management of client initiatives and a team of associate community managers. For a person who is [...] Read More
  • Pond5 moves to conquer more of digital media market

    Pond5 moves to conquer more of digital media market


    Shutterstock’s rival and younger New York neighbor, Pond5, has just announced a walloping $61 million Series A cash injection. User-generated creativity  Product managers toiling away in tech firms across the US may like to know how a company which hitherto raised only $500k in seed funding back in 2008 came to bag such a mighty new investment. Launched in 2006, three years after its chief competitor Shutterstock, Pond5’s alternative in the digital media and video world is its user-driven digital marketplace which provides a panoply of digital content in formats ranging from stock [...] Read More
  • Mobile adverting startup mNectar lets consumers test-fly apps

    Mobile adverting startup mNectar lets consumers test-fly apps


    Mobile advertising startup mNectar has recently taken a big step forward in its mission to change the way we relate to mobile apps. The San Francisco-based company was founded in 2012, and earlier this month closed a Series A round amounting to $7 million dollars (it had raised $625k in seed funding back in September last year). So, what is it about mNectar that’s inspired such investor confidence? From banners to interstitials to video – where next? Anyone with any degree of experience of media jobs in mobile advertising agencies will be aware that an evolution has been underway. To [...] Read More
Untitled Document

Internet Advertising

upworthylogo

Upworthy’s recently launched promoted posts are a resounding success

Jul 11, 2014
Over just three months, “promoted posts” (native advertising) on NY startup Upworthy have outperformed the site’s standard editorial posts. Advertising as meaningful posts Every business development manager in [...] Read More
GoDaddy appoints Barton F. Graf 9000 as lead agency

GoDaddy appoints Barton F. Graf 9000 as lead agency

Jul 3, 2014
Internet services company GoDaddy has dropped Deutsch New York and appointed New York startup Barton F. Graf as its agency of record. A business development manager’s dream account  This is the kind of account most [...] Read More

Mobile

Mobile adverting startup mNectar lets consumers test-fly apps

Mobile adverting startup mNectar lets consumers test-fly apps

Jul 16, 2014
Mobile advertising startup mNectar has recently taken a big step forward in its mission to change the way we relate to mobile apps. The San Francisco-based company was founded in 2012, and earlier this month closed a [...] Read More
Mobile advertising spend will outstrip digital rivals by 2016

Mobile advertising spend will outstrip digital rivals by 2016

Jul 8, 2014
The latest forecast for US media ad spending from eMarketer predicts that mobile advertising will surpass all other digital ads by 2016. An historic overtake Mobile advertising agencies will have their work cut out for [...] Read More

e-commerce Media News

Shoppable

Multiple retailers, one point of purchase: 72Lux launches Shoppable

Jul 8, 2014
NY startup 72Lux has just launched Shoppable, new online marketplace that lets people make purchases from multiple retailers in one place. The evolution of a shopping idea Canny ecommerce analysts who’ve followed the [...] Read More
Walker & Co’s Bevel shave system bags $7 million

Walker & Co’s Bevel shave system bags $7 million

Jun 18, 2014
New York entrepreneur Tristan Walker has just announced a princely $7 million Series A investment for his ecommerce firm, Walker & Co. The twenty-nine year-old former Foursquare business development lead and [...] Read More

Companies & People

Bark & Co builds out the pooch lover’s market

Bark & Co builds out the pooch lover’s market

NYC’s Bark & Co, the dog-lover’s ecommerce tech company, has just netted a cool $15 million in Series B led by Resolute.vc. Ecommerce analysts whose minds are turning to New York’s doggie treat subscription service BarkBox are, so to speak, barking up the right tree: Bark & Co came into being as a result of the astonishing success of “the box”. It seems as though canine lovers are a populous breed: so great has been the success of BarkBox that Bark & Co recently launched a new vet care-on-demand service, BarkCare, as well as a new content portal aptly named “The Bark Post”. Services for doggie lovers The latter attracted 1 million visits in December last year but by June that number had skyrocketed to 10.5 million. It doesn’t take a genius ecommerce analyst to figure out that there’s a big dog-loving market out there, and Bark & Co intend to corner it. In addition to BarkBox, BarkCare and the Bark Post, the company has also just introduced a new mobile app, BarkBuddy, which it describes as “Tinder for dogs.” Users simply swipe left or right to indicate whether or not they love the doggie images posted there. Thereupon, they‘re…

Roberts

Roberts Communications: blending human insights with high tech knowledge

Young business development managers who have grown up in the digital age might know a good deal about the best technology for driving online advertising sales, but do they know about the unique human insights that appeal to prospective customers’ heads and hearts? A Rochester agency which began life when “digital” meant something you did with your metacarpals knows a thing or three about both. Unique human insights Roberts Communications began life in Manhattan in 1971, before moving upstate to Rochester and eventually settling on the High Falls site that has been its home since 1995. And for business development managers who like the notion of fusing high tech with human insights, the agency’s watchword is “CustomerThink”. If that’s left our business development manager feeling as baffled as she is intrigued, Roberts defines it as uncovering “unique human insights” to produce the advertising messages that’ll have the greatest impact because they’re based on a deep understanding of what goes on inside customers’ heads and hearts. Essentially, the agency directs its creative juices into linking the right consumer with the right product at the right moment. As anyone who’s held media jobs in internet advertising for any length of time will…

Online video advertising startup YuMe presents new Video Reach platform for agencies and TV brand advertisers

Online video advertising startup YuMe presents new Video Reach platform for agencies and TV brand advertisers

Last year, we reported on video ad company YuMe’s ambitions to deliver effective video ads across multiple devices in the age of screen fragmentation. Business development managers and others with media jobs in online advertising may remember that YuMe’s Senior VP of Marketing, Ed Haslam, was talking back then about how to hold viewer’s attention across multiple screens at a time when online video advertising was starting to explode. And now his firm has pulled a technological rabbit out of the hat to do just that, with the launch of a new brand named Video reach. A good year YuMe, as the more informed business development manager may be aware, has had a rather good time of it over the last year. It raised $65 million during its IPO last July, just as it planned to do after turning profitable and posting a net income of $6.3 million (a radical turnaround from the $11.1 million loss it made in 2012). It also managed to increase its gross margin from 38 percent to 46 percent over the same interval and its revenue for 2012 had grown by 70 percent on the previous year to reach $116.7 million. Figures like that tend…

Will Comcast Actually Buy Time Warner Cable or Will this be Charter's Wake up Call?

Will Comcast Actually Buy Time Warner Cable or Will this be Charter’s Wake up Call?

I don’t believe this deal will happen the way its currently structured and here’s why. First off, there are too many volatile variables in this deal in its current form;  the all stock price, softening equities market and other very motivated buyers in the market. I believe that this is only the first move in a larger plan. Time Warner Cable is utilizing a very smart strategy to maximize the sale price for the company; witness that Rob Marcus, the CEO, is a former Mergers and Acquisition attorney. So the battle for Time Warner Cable has come to an end, or has it? Yesterday Comcast announced a $45.2 billion dollar deal to purchase Time Warner Cable, representing a share purchase price of $158.82 per share. This is a significant increase from Charter Cable’s previous offers of $132.50 per share. But there is a big difference. Charter’s offer was substantially cash and Comcast’s is completely a stock deal. Also, we’re now talking about a major anti-trust review. Even with a sell off of 3 million subscribers Comcast would still control 30% of the industry nationwide. Given the lack of competition in each market this does not sound like a slam dunk. A year ago Comcast…