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Social Media Manager NY – Are you the social media advertising expert for TheLadders? -

Tuesday, September 30, 2014

NY ad analytics startup Dstillery looks to international expansion -

Monday, September 29, 2014

Social Media Strategist – New York location for MMGY Global -

Thursday, September 25, 2014

Growth Hacker- Airenvy in San Francisco needs a Head of Marketing -

Wednesday, September 24, 2014

You’ve got to be out of your mind to pass up a position for OutBrain’s Senior Product Manager New York -

Tuesday, September 23, 2014

Kargo – from struggling start-up to top mobile advertising agency -

Monday, September 22, 2014

Growth Hacker – Via is hiring for its NYC team. -

Thursday, September 18, 2014

SoundCloud is seeking an Ear Glue Master, AKA. Product Manager New York -

Wednesday, September 17, 2014

No more baby steps, Golfmiles needs Growth Hacker Chicago with a long swing -

Tuesday, September 16, 2014

Content and native advertising analyzer SimpleReach’s day has come -

Monday, September 15, 2014

Summer done and Kitchensurfing needs a New Product Manager New York -

Thursday, September 11, 2014

Mobile advertising startup mNectar lets consumers test-fly apps -

Wednesday, September 10, 2014

eBay Inc. in New York need a high speed, low drag, Senior Solutions Architect -

Wednesday, September 10, 2014

Fire Cracker Senior Account Manager of Client Services needed to ignite the Rocket Fuel in New York -

Tuesday, September 9, 2014

NY’s Greats: the Warby Parker of men’s sneakers? -

Monday, September 8, 2014

Make the Universe better while making LearnVest more money as the New York Product Manager -

Friday, September 5, 2014

FreshPlanet of New York wants a UI Designer Who Can transport them to another Universe -

Friday, September 5, 2014

Shake like a Chihuahua if you become Zocalo’s New Social Media Community Manager in Chicago -

Thursday, September 4, 2014

NY’s Yodle aims big with IPO and new HQ -

Tuesday, September 2, 2014

Finally, Foursquare Social Media star unveils its radically revamped new app -

Thursday, August 28, 2014

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  • Social Media Manager NY - Are you the social media advertising expert for TheLadders?

    Social Media Manager NY – Are you the social media advertising expert for TheLadders?


    TheLadders is looking for a Social Media Manager in New York City who will lead the development of their vision and execution of social media acquisition strategies for key target audiences. With over 6 million members, TheLadders is the premier mobile career network, committed to finding the right person for the right job since 2003. The Social Media Manager will leverage all social media sites, including LinkedIn, Twitter, and Facebook to drive brand awareness and customer acquisition.  Are you fully entrenched in the current social media landscape and understand the fine line of [...] Read More
  • NY ad analytics startup Dstillery looks to international expansion

    NY ad analytics startup Dstillery looks to international expansion


    New York’s ad analytics startup Dstillery is looking beyond the U.S. in a bold expansion plan after raising $24 million in Series C funding. Distilling data The company began life in 2008 as Media6Degrees and adopted its new moniker in September last year. Product managers with an interest in ad tech might quickly work out why: announcing the change of name last year, the firm’s CMO Elizabeth Hellmann said that it captured “the essence of our core technology – distilling mountains of data to produce pure brand-leaning audiences.” The latest cash injection has almost doubled [...] Read More
  • Social Media Strategist – New York location for MMGY Global

    Social Media Strategist – New York location for MMGY Global


    MMGY Global has a position available for Social Media Strategist in their New York office. Working directly with the client and social media managers, this person will develop strategic social media marketing plans, manage social media advertising and assist in executing social media campaigns. This includes taking a social media project from concept through completion, on schedule, on budget and meeting or exceeding the expectations of the client. MMGY clients include high-end luxury resorts, hotels, casinos and tourism destinations. The Social Media Strategist will also be responsible [...] Read More
  • Growth Hacker- Airenvy in San Francisco needs a Head of Marketing

    Growth Hacker- Airenvy in San Francisco needs a Head of Marketing


    Airenvy in San Francisco is hiring a Growth Hacker & Head of Marketing that must hustle and implement unique organic growth tactics. Overall this will require a hacker/scrappy mentality in addition to help manage conventional advertising channels. You must like to get things done, and believe that quick iterations lead to a faster best result. You’ll be tasked with developing and executing “growth hacks” (both short and long term) to help drive new users to their service and retain them.  Someone to act with speed yet detail-oriented and results focused. They want [...] Read More
  • You’ve got to be out of your mind to pass up a position for OutBrain’s Senior Product Manager New York

    You’ve got to be out of your mind to pass up a position for OutBrain’s Senior Product Manager New York


    They’re looking for an experienced Sr. Product Manager to join the growing NYC-based product team and lead their editorial product suite. You’ll collaborate with internal marketing & account management teams and an enthusiastic group of designers and developers in an agile environment to deliver an innovative platform for the world’s largest publishers.This is a full-cycle product role, and you’ll be responsible for a globally expanding product – focusing on providing a great user experience, developing features and functionality that drive adoption, finding solutions [...] Read More
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Internet Advertising

Kargo

Kargo – from struggling start-up to top mobile advertising agency

Sep 22, 2014
New York’s ‘Kargo’ has learned a thing or two about being a mobile advertising agency since 2003; and its $50 million annual revenue proves it. An ‘existential evolution’ People with media jobs in a fledgling [...] Read More
yodle

NY’s Yodle aims big with IPO and new HQ

Sep 2, 2014
Things are on the up for online ad firm Yodle: it’s just filed for a $75 million IPO and signed the lease for a swanky new office. Phenomenal success Art directors and account managers who work for online advertising [...] Read More

Mobile

Mobile adverting startup mNectar lets consumers test-fly apps

Mobile advertising startup mNectar lets consumers test-fly apps

Sep 10, 2014
Mobile advertising startup mNectar has recently taken a big step forward in its mission to change the way we relate to mobile apps. The San Francisco-based company was founded in 2012, and earlier this month closed a [...] Read More
NY based StrikeAd ramps up APAC operations with new GM

NY based StrikeAd ramps up APAC operations with new GM

Jul 29, 2014
Mobile advertising startup StrikeAd is taking a big leap forward with a new general manager, Ryan Murray, for its Singapore and APAC office. Smarter mobile advertising for smarter agencies People with media jobs in [...] Read More

e-commerce Media News

Great-Shoes

NY’s Greats: the Warby Parker of men’s sneakers?

Sep 8, 2014
New York’s Greats is on course to become the Warby Parker of mens footwear after breaking $100,000 in sales in June. You don’t need to be a seasoned ecommerce analyst to appreciate that an ecommerce startup that [...] Read More
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Bark & Co Tech Business Driven by the Dogs

Aug 12, 2014
Bark & Co acquired $15 million in Series B funding and is showing the world just how powerful dogs can be in the tech world. Driven largely by the success of the company’s BarkBox, a subscription service which [...] Read More

Companies & People

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The Biggest Name in the Media Industry is the Last Name You’d Expect

They’re one of Apple’s primary partners, appearing at keynotes for new Apple product launches. They are slated to engage in 400,000 hours of streaming live video in 2014, and revenues for the year are estimated at $800 million. By 2016, their revenue projections will hit $1 billion. They’re among the most popular choices for content infrastructure, and one of the biggest media companies in the country. This company isn’t known as a media giant; they’re far more recognizable in other circles, though.   One of the biggest media companies in the industry right now is actually MLB Advanced Media, the tech company of Major League Baseball. How Major League Baseball Became a Media Industry Giant With their innovative approach to media, MLB’s tech division is now considered more of a media company than a baseball organization. MLB Advanced Media began with MLB.com, and was funded through an agreement with the thirty baseball clubs which comprised of $1 million each year over a four-year span. The estimated cost was $120 million, but MLB Advanced Media began turning a profit three years later. After investing less than $75 million, investors started to see ROI, and now those thirty owners are earning annual…

Bark & Co builds out the pooch lover’s market

Bark & Co builds out the pooch lover’s market

NYC’s Bark & Co, the dog-lover’s ecommerce tech company, has just netted a cool $15 million in Series B led by Resolute.vc. Ecommerce analysts whose minds are turning to New York’s doggie treat subscription service BarkBox are, so to speak, barking up the right tree: Bark & Co came into being as a result of the astonishing success of “the box”. It seems as though canine lovers are a populous breed: so great has been the success of BarkBox that Bark & Co recently launched a new vet care-on-demand service, BarkCare, as well as a new content portal aptly named “The Bark Post”. Services for doggie lovers The latter attracted 1 million visits in December last year but by June that number had skyrocketed to 10.5 million. It doesn’t take a genius ecommerce analyst to figure out that there’s a big dog-loving market out there, and Bark & Co intend to corner it. In addition to BarkBox, BarkCare and the Bark Post, the company has also just introduced a new mobile app, BarkBuddy, which it describes as “Tinder for dogs.” Users simply swipe left or right to indicate whether or not they love the doggie images posted there. Thereupon, they‘re…

Roberts

Roberts Communications: blending human insights with high tech knowledge

Young business development managers who have grown up in the digital age might know a good deal about the best technology for driving online advertising sales, but do they know about the unique human insights that appeal to prospective customers’ heads and hearts? A Rochester agency which began life when “digital” meant something you did with your metacarpals knows a thing or three about both. Unique human insights Roberts Communications began life in Manhattan in 1971, before moving upstate to Rochester and eventually settling on the High Falls site that has been its home since 1995. And for business development managers who like the notion of fusing high tech with human insights, the agency’s watchword is “CustomerThink”. If that’s left our business development manager feeling as baffled as she is intrigued, Roberts defines it as uncovering “unique human insights” to produce the advertising messages that’ll have the greatest impact because they’re based on a deep understanding of what goes on inside customers’ heads and hearts. Essentially, the agency directs its creative juices into linking the right consumer with the right product at the right moment. As anyone who’s held media jobs in internet advertising for any length of time will…

Online video advertising startup YuMe presents new Video Reach platform for agencies and TV brand advertisers

Online video advertising startup YuMe presents new Video Reach platform for agencies and TV brand advertisers

Last year, we reported on video ad company YuMe’s ambitions to deliver effective video ads across multiple devices in the age of screen fragmentation. Business development managers and others with media jobs in online advertising may remember that YuMe’s Senior VP of Marketing, Ed Haslam, was talking back then about how to hold viewer’s attention across multiple screens at a time when online video advertising was starting to explode. And now his firm has pulled a technological rabbit out of the hat to do just that, with the launch of a new brand named Video reach. A good year YuMe, as the more informed business development manager may be aware, has had a rather good time of it over the last year. It raised $65 million during its IPO last July, just as it planned to do after turning profitable and posting a net income of $6.3 million (a radical turnaround from the $11.1 million loss it made in 2012). It also managed to increase its gross margin from 38 percent to 46 percent over the same interval and its revenue for 2012 had grown by 70 percent on the previous year to reach $116.7 million. Figures like that tend…