Become the Media Rela­tions Man­ag­er for Des­ti­na­tion DC, the offi­cial des­ti­na­tion mar­ket­ing orga­ni­za­tion for the nation’s cap­i­tal.  Des­ti­na­tion DC is a pri­vate, non-prof­it mem­ber­ship orga­ni­za­tion com­mit­ted to mar­ket­ing the area as a pre­mier glob­al con­ven­tion, tourism and spe­cial events des­ti­na­tion with a spe­cial empha­sis on the arts, cul­tur­al and his­toric communities.

The Wash­ing­ton DC Sto­ry:

Wash­ing­ton DC tourist vis­its exceed 25 mil­lion vis­its every year.  As part of the recov­ery land­scape Des­ti­na­tion DC is build­ing their orga­ni­za­tion to pro­mote all the great attrac­tions in Washington.

Found­ed in 1790, the nation’s cap­i­tal has been a dynam­ic city with plen­ty of highs and lows to match its place in Amer­i­can history.

Found­ed on July 16, 1790, Wash­ing­ton, DC is unique among Amer­i­can cities because it was estab­lished by the Con­sti­tu­tion of the Unit­ed States to serve as the nation’s cap­i­tal. You can read the actu­al line at the Nation­al Archives. From its begin­ning, it has been embroiled in polit­i­cal maneu­ver­ing, sec­tion­al con­flicts and issues of race, nation­al iden­ti­ty, com­pro­mise and, of course, power.

Like many deci­sions in Amer­i­can his­to­ry, the loca­tion of the new city was to be a com­pro­mise: Alexan­der Hamil­ton and north­ern states want­ed the new fed­er­al gov­ern­ment to assume Rev­o­lu­tion­ary War debts, and Thomas Jef­fer­son and south­ern states who want­ed the cap­i­tal placed in a loca­tion friend­ly to slave-hold­ing agri­cul­tur­al interests.

It remains a vibrant and cul­tur­al­ly diverse city today. The city is rich with inter­na­tion­al cul­tures, African Amer­i­can her­itage and cul­ture and it’s also one of America’s most gay-friend­ly cities. In fact, DC rec­og­nized same-sex mar­riage in 2010, before the Supreme Court, near­by, ruled that it was a right in 2015.

After more than 200 years as the nation’s cap­i­tal, Wash­ing­ton has devel­oped as a com­plex and lay­ered city, with a dis­tinc­tive char­ac­ter: both a town for locals, an inter­na­tion­al cen­ter of pow­er and an amaz­ing place to visit.

Today, you can have the best of both worlds by delv­ing into the nation’s past with a vis­it on the Nation­al Mall and muse­ums or adven­tur­ing into very mod­ern, excit­ing neigh­bor­hoods. 

International Media Relations Manager Job Opportunity: 

Be a part of Wash­ing­ton, DC’s tourism recov­ery land­scape. Des­ti­na­tion DC (DDC) is hir­ing an Inter­na­tion­al Media Rela­tions Man­ag­er to join the com­mu­ni­ca­tions team. The ide­al can­di­date will have 2–5 years of PR expe­ri­ence, be cre­ative, nim­ble, resource­ful and pas­sion­ate about pro­mot­ing Wash­ing­ton, DC to an inter­na­tion­al audience.

The suc­cess­ful appli­cant will either know or be excit­ed to learn more about the city’s hotels, din­ing, arts and cul­ture, neigh­bor­hoods, nightlife and more. You will embrace DC’s offer­ings to pitch to inter­na­tion­al jour­nal­ists, in turn sup­port­ing DC’s efforts to win over­seas trav­el­ers back.

Join the team of out­stand­ing pro­fes­sion­als at DDC, where we offer excel­lent ben­e­fits, an open work­place cul­ture focused on DEI and have fun pro­mot­ing the city we love. DDC offers 10% 401‑k employ­er match, 100% of com­muter ben­e­fits and more. Employ­ees are cur­rent­ly work­ing 2 to 3 days from home.

Apply for the International Media Relations Job here:  https://www.washington.org/careers

What will the International Media Relations Manager be doing: 

1. Cre­ative­ly pitch Wash­ing­ton, DC to earn edi­to­r­i­al in the city’s top over­seas mar­kets and sup­port the DDC tourism team’s efforts to regain mar­ket share.
2. Main­tain and build rela­tion­ships with inter­na­tion­al trav­el jour­nal­ists and edi­tors to posi­tion Wash­ing­ton, DC as a top des­ti­na­tion for over­seas leisure travel.
3. Sup­port the pres­i­dent and CEO on inter­na­tion­al media mis­sions by gen­er­at­ing pub­lic­i­ty through media and pro­mo­tion­al oppor­tu­ni­ties, writ­ing cre­ative talk­ing points and devel­op­ing strate­gic com­mu­ni­ca­tions sup­port and fol­low up.
4. Work with DDC’s tourism team to tai­lor mes­sag­ing in top mar­kets and com­ple­ment inter­na­tion­al sales initiatives.
5. Serve as pri­ma­ry point of con­tact to pitch the des­ti­na­tion as part of Cap­i­tal Region USA part­ner­ship, man­ag­ing PR con­tracts in Chi­na, UK, France and Germany.
6. Serve as pri­ma­ry point of con­tact to pitch the des­ti­na­tion with DC-spe­cif­ic PR rep­re­sen­ta­tion in Chi­na, Aus­tralia, India and the UK.

5. Coor­di­nate press tours for inter­na­tion­al groups and indi­vid­ual jour­nal­ists, includ­ing obtain­ing trans­porta­tion, accom­mo­da­tions, attrac­tion pass­es, meals and inter­views as need­ed. Serves as host for journalists.
6. Ful­fill indi­vid­ual inter­na­tion­al jour­nal­ist requests includ­ing research, fact-check­ing and trip planning.
7. Devel­op and main­tain press materials.
8. Work with Direc­tor of Com­mu­ni­ca­tions and com­mu­ni­ca­tions team to cre­ate con­tent for online press room.
9. Write press releas­es, brochure copy, newslet­ter copy and oth­er edi­to­r­i­al con­tent as assigned.
10. Track and report on inter­na­tion­al media cov­er­age in each market.
11. Main­tain data­base of trav­el writ­ers, edi­tors and relat­ed media asso­ciates based on interests.
12. Assist in plan­ning and par­tic­i­pate in reg­u­lar press events to high­light organization’s pro­grams and objec­tives. Par­tic­i­pate in media devel­op­ment mis­sions and trade shows as needed.
13. Man­age spe­cial projects as assigned.

What Experience and Education should you bring to the Media Relations Manager Job?

1. Two to five (2–5) years of pub­lic rela­tions, jour­nal­is­tic or mar­ket­ing experience
2. Four-year degree from an aca­d­e­m­ic insti­tu­tion in pub­lic rela­tions, jour­nal­ism, mar­ket­ing or com­mu­ni­ca­tions required
3. Excel­lent oral and writ­ten skills includ­ing a com­mand of Eng­lish gram­mar, usage and vocabulary
4. Strong atten­tion to detail and proofreading
5. Posi­tion will include trav­el and host­ing jour­nal­ists in Wash­ing­ton, DC (some­times out­side of tra­di­tion­al work hours
6. Hos­pi­tal­i­ty indus­try expe­ri­ence a plus
7. Relies on expe­ri­ence and judg­ment to plan and accom­plish goals
8. Expe­ri­ence with Microsoft Office and Pow­er­Point and com­mu­ni­ca­tions tools such as Bur­relles, Cision and Crit­i­cal Mention
9. Employ­ee must be ful­ly vac­ci­nat­ed against COVID-19

Apply for the International Media Relations Job here:  https://www.washington.org/careers

Account­abil­i­ties & Measures

Peri­od­ic per­for­mance eval­u­a­tions gaug­ing qual­i­ta­tive per­for­mance against iden­ti­fied goals.

Amer­i­cans with Dis­abil­i­ties Specifications

Phys­i­cal Demands

The phys­i­cal demands here are rep­re­sen­ta­tive of those that must be met by an employ­ee to suc­cess­ful­ly per­form the essen­tial func­tions of this job. Rea­son­able accom­mo­da­tions may be made to enable indi­vid­u­als with dis­abil­i­ties to per­form the essen­tial func­tions. While per­form­ing the duties of this job, the employ­ee is occa­sion­al­ly required to stand; walk; sit; use hands to fin­ger, han­dle, feel objects, tools or con­trols; reach with hands and arms; climb stairs; bal­ance; stoop, kneel, crouch or crawl; talk or hear; taste or smell. The employ­ee must occa­sion­al­ly lift and/or move up to 25 pounds. Spe­cif­ic vision abil­i­ties required by the job include close vision, dis­tance vision, col­or vision, periph­er­al vision, depth per­cep­tion, and the abil­i­ty to adjust focus.

Work Envi­ron­ment

Work envi­ron­ment char­ac­ter­is­tics described here are rep­re­sen­ta­tive of those that must be met by an employ­ee to suc­cess­ful­ly per­form the essen­tial func­tions of this job. Rea­son­able accom­mo­da­tions may be made to enable indi­vid­u­als with dis­abil­i­ties to per­form the essen­tial func­tions. While per­form­ing most of the duties of this job, the employ­ee may not be exposed to weath­er con­di­tion. The noise lev­el in the work envi­ron­ment is usu­al­ly moderate.

Apply for International Media Relations job here:  https://www.washington.org/careers