Heard of Glen Gilmore? If you have the chances are you’ve wondered whether he’s a social media expert, politician or ex-military man. The fact is, he’s all three.
With over 200,000 followers on Twitter, a legal practise specializing in social media law and a position with Howell Marketing Strategies advising Fortune 500 companies, you could be forgiven for thinking Glen Gilmore was just another member of the technocrati, just graduated from MIT or Berkley with a string of startups to his name, but you’d be wrong.
Gilmore and Social Media
With his business Gilmore Business Network, Gilmore is ranked 7th on the Forbes list of the Top 50 Social Media Power Influencers and is in the Top 50 Social Media Bloggers according to analytics firm Kred. He’s an internationally renowned social media strategist and his skills are in demand from some of the country’s biggest and most influential companies either through GBN, or via his post as media advisor with Memphis-based Howell Marketing Strategies. He’s sought after as a public speaker on social media law and marketing and he’s still a practising attorney. Oh, and he’s also an adjunct professor with the Rutgers University Center for Management Development.
His thoughts on social media are profound and right on the money.
He said:“The worlds of communication and marketing have changed. The challenge is to seize the enormous opportunities created by a medium of communication that has a staggering scale of participation never imagined before and a speed of delivery that takes only as long as the send on a smartphone.
“Social media, the medium of the web, demands a “conversation” –monologues are not accepted. “Authenticity” and “transparency” are minimum requirements of a digital strategy that aims to connect real people with real opportunities. Content creation and search engine optimization go hand in hand.”
What’s His Story?
Glen Gilmore has been there and done it. Enrolled in the army out of high school, he underwent training and Fort Knox before graduating from Fort Benning and embarking on his undergraduate studies at Rutgers University. He trained as a lawyer at Widener University School of Law.
In 1999 Gilmore served as Mayor of Hamilton Township in New Jersey and was re-elected for a second term in 2003, before losing out to John Bencivengo in 2007. It’s during this time that Glen honed his people skills as, in 2001 and during his first term as Mayor, the local postal facility was targeted in an anthrax attack. Gilmore rallied the troops and quickly set up an emergency treatment centre for the 1,000 postal workers exposed to the deadly bacteria.
He is a keen environmental campaigner and testified before the New Jersey General Assembly in support of the Global Warming Response Act. So you see, Glen Gilmore is not just a flash-in-the-pan technology whizz with a bright idea.