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Revealed: Upworthy’s new revenue model

There can’t be many social media man­agers who haven’t heard of New York’s mete­or­i­cal­ly suc­cess­ful viral aggre­ga­tion and con­tent shar­ing start-up Upwor­thy; and with its recent­ly announced mon­e­ti­za­tion plan, there’ll be few­er still. Col­lab­o­rat­ing on native adver­tis­ing Last Octo­ber, short­ly after it raised $8 mil­lion in

New York’s Nomi acquires Media Armor

Any­one hold­ing media jobs in online adver­tis­ing agen­cies, from art direc­tors to account man­agers, will know that, in the era of dig­i­tal adver­tis­ing, cre­ative tal­ent and sound data need to be joined at the hip. That is per­haps why New York’s ris­ing data and marketing