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Sprinklr is Up Close and Personal in a Big Way

Sprinklr is Up Close and Personal in a Big Way

What if you could talk to millions of people one at a time and do it in less than 60 seconds.  Sprinklr is the world’s first personalized scalable social media platform. Does anyone remember Tweetdeck? It was one of the first social media management platforms to be widely adopted by both individuals and businesses, way back long ago. Then they basically went under. In the last five years or so, social media management companies and software have boomed from a niche group to one f the driving forces in modern marketing and customer service operations. And the segment is growing more and more. But the focus has expanded exponentially. Tweetdeck essentially let you post to Twitter and Facebook (before removing the Facebook functionality and falling flat) and monitor your feeds with filters. Revolutionary once, less than the most basic requirement today. Now social media management must be holistic in its approach, because social media has gone from being a subset of the online world to the center of it. Everything revolves around it. Like the eye of a hurricane. Imagine the online world as that hurricane. Your emails, websites, social accounts, online software platforms, blogs, retailers, and so on, swirling…

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So what’s the word on Sprinklr? Partners, not clients is the key!!

So what’s the word on Sprinklr? Partners, not clients is the key!!

When you look for a job, you should be looking for a company below the radar, and the reason being you want to grow with a company. Sprinklr is one very such company. They have a unique ideology that that a smart person can get behind and grow with. They believe people never forget how you made them feel. They help big brands listen and act on the voice of the customer to manage social experiences at every touch point. They build the most complete social software platform in the world, purpose-built for large enterprises to ensure that the voice of the customer can be heard and acted upon by every employee Social media advertising is expected to reach $15 billion by 2018, analytics and management company Sprinklr is recommending that brands begin moving their social media operation in-house to facilitate better control, and make it all-around better, through efficiency and scalability. Sprinklr’s solution is to bring it all “in-house”. “Moving social advertising in-house is a big investment,” Sprinklr says, “but the potential gains…make it more than worthwhile.” Sprinklr says integrating all social media operations in-house gives brands the ability to: • Plan, execute and optimize all of their social…

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New York social media analytics startup Sprinklr aims to take social advertising to dizzy heights with new ad tool

Seasoned business development managers concerned to optimize online advertising sales for their clients don’t need any lectures on the rising importance of the social media channel in running effective campaigns. And that’s why they may be interested in a new B2B advertising tool launched by New York social media analytics startup, Sprinklr. A company first  The new product is described by the company as its first “paid social media solution” – and its launch coincides with news that the startup has just successfully closed a Series D round totaling $40 million, virtually doubling its total venture capital investment overnight to a princely $77.5 million. Naturally, our seasoned business development manager will now be asking, “What does the new ad tool do and what will Sprinklr do with the new cash?” The answer to the first part is this: it’s a software platform which helps agencies and brands manage their advertising campaigns across Facebook and Twitter. Up to now, Sprinklr managed unpaid and viral content on these networks; now they’re offering clients the chance to manage all social media interactions, whether paid or unpaid, from a single product. And it seems to be getting impressive results. Early tests apparently show that…

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Platform for management in social media Sprinklr gets $15 million cash boost

Social media management platform Sprinklr gets 15 million dollar cash boost

Social media managers, community managers and content managers with an eye on social management can hardly fail to be a little wowed by the quietly spectacular rise of New York startup, Sprinklr. The company has recently raised a cool $15 million in its second round of venture funding. Signing massive names under the radar Considering that the firm managed to raise $5 million relatively effortlessly last year in the first round of its funding, despite very little media presence, it’s clearly impressing investors handsomely.  Below the radar it might have been, but it still managed to attract some massive brand names as clients with its suite of social media management tools, amongst them Nike, Target, Microsoft and Samsung. Raising investment totaling $20 million inside one year is a pretty dazzling feat by anyone’s standards.  But then, its roster of heavyweight brand names is continuing to expand, and around 80 per cent of them rake in annual revenues in excess of $1 billion.  It now claims that it’s signed 200 household names as clients. Achievements like this may make established rivals like Radian6, Involver and Wildfire start feeling decidedly nervous.  And they should be, because Sprnklr’s CEO Ragy Thomas says he…

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