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Manager Instructional Technology at George Washington University -

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LeBook Business Development Job for Trend Setter -

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Is the future of media a hologram, the people and Samsung think so?

Is the future of media a hologram, the people and Samsung think so?

So if you haven’t become aware, holo­grams have been appear­ing more and more of late as the tech­nol­o­gy gets refined. Holog­ra­phy or the use of holo­grams have caught the atten­tion of techies and DIY’ers. Why? The first being it uses a smart phone and it’s real­ly easy to cre­ate. I found instruc­tions of how in a wire mag­a­zine arti­cle recent­ly pub­lished; You’ll need a CD case, an x‑acto knife, graph paper, tape, and a pen—then just fol­low these steps: 1) First, use the graph paper and pen to mea­sure out a trape­zoid that is one cen­time­ter at the top, six cen­time­ters on the bot­tom, and 3.5 cen­time­ters at the sides. 2) Then using that trape­zoid and the x‑acto knife, cut out four iden­ti­cal trepe­zoids from the clear part of the CD case. 3) Cre­ate a pyra­mid by tap­ing the 3.5cm sides togeth­er. And then you’re done. Fol­low along with a tuto­r­i­al video tuto­r­i­al. Easy right! And now Sam­sung just patent­ed for a smart­phone screen that’s capa­ble of dis­play­ing objects in mid-air, in 3D. Is that right? Yes it is. Sam­sungs (jobs at Sam­sung) next phone the Galaxy S7 may be holo­graph­ic, the patent was filed back in the sec­ond half of…

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Punched by a Hologram? Interactive Holograms you can feel.

Punched by a Hologram? Interactive Holograms you can feel.

Here’s the future for mar­ket­ing and adver­tis­ers. Imag­ine dis­play­ing holo­graph­ic prod­ucts that you can not only touch but will react with you. Pic­ture a float­ing can of Coca-Cola that you could grab and pre­tend to drink, or a crispy pota­to chip you could place in your mouth. Read on, I’m telling you. Next lev­el media here, Inter­ac­tive holo­grams you can feel! By now you all should know that holo­grams are a sta­ple of sci­ence fic­tion and go as far back to 1893, thanks to Jules Verne. Even recent­ly they have come into vogue due to devel­op­ments in lasers for enter­tain­ment and award events. Researchers at DNG or the Dig­i­tal Nature Group have found a way to use lasers, mir­rors and cam­eras to cre­ate three-dimen­­sion­al, inter­ac­tive holo­grams com­prised of tiny points of light called vox­els. The team using fem­tosec­ond lasers (a fem­tosec­ond is a quadrillionth of a sec­ond, and the lasers trans­mit bursts that last 30 to 270 fem­tosec­onds), can make holo­grams that are safe to touch. The DNG researchers say ear­li­er stud­ies in cre­at­ing air plas­ma had­n’t achieved res­o­lu­tion this high, and would burn human skin. The images are three-dimen­­sion­al, with res­o­lu­tions up to 200,000 dots per sec­ond. The vox­els…

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Advertising Media Jobs Are on the Rise

Advertising Media Jobs Are on the Rise

Adver­tis­ing media jobs are abun­dant nowa­days due to the emer­gence of many Inter­net-based media and oth­er alter­na­tive options for infor­ma­tion replac­ing the old prac­tice of read­ing news papers and mag­a­zines alone. Gone are the days when a fresh adver­tis­ing grad­u­ate land­ing his first job ever in a media com­pa­ny should pre­pare to meet with news­pa­per and mag­a­zine edi­tors for the pur­pose of get­ting clients for the com­pa­ny. Adver­tis­ing media jobs deals with set­ting up appro­pri­ate ban­ner ads with the help of their clien­t’s mon­ey for the objec­tive of pro­mot­ing spe­cif­ic con­tent per­tain­ing to the prod­uct or ser­vice offered by the clien­t’s busi­ness. This is achieved by com­mu­ni­cat­ing with sig­nif­i­cant net­works and spe­cial con­tent pro­mo­tion providers. With the pres­ence of online medi­um like online news­pa­pers and mag­a­zines; writ­ers, edi­tors, pho­tog­ra­phers and oth­er adver­tis­ing peo­ple have found a new genre of inno­v­a­tive envi­ron­ment as an expo­sure to what is con­sid­ered as the lat­est trade in the adver­tis­ing world. This new envi­ron­ment also brings about anoth­er mile­stone when it comes to adver­tis­ing media options giv­ing more room for growth of those who are crav­ing for career improve­ment to go with the present-day flow of tech­nol­o­­gy-dri­ven changes. With this in mind, it is expect­ed…

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Want to work out your agency’s media spend before running your campaign? Find out what the competition’s spending (and making) first with AdClarity

Whether you’re a busi­ness devel­op­ment man­ag­er or an adver­tis­ing sales man­ag­er, max­i­miz­ing online adver­tis­ing sales is a promi­nent pri­or­i­ty. But just how do you plan and run the cam­paign, while get­ting the media spend just right, when you’re not sure what the com­pe­ti­tion is up to? Thanks to a new prod­uct from New York ad start­up BiScience, that’s one area of guess­work that’ll pass into his­to­ry. Intel­li­gent intel­li­gence BiScience’s “AdClar­i­ty” media intel­li­gence plat­form tracks over 5 mil­lion ads from more than 300,000 adver­tis­ers, run­ning in more than 2 mil­lion cam­paigns on over 7,000 publisher’s web­sites. And it also keeps tabs on pric­ing by con­nect­ing with lead­ing ad exchanges, giv­ing crys­tal clear snap­shots of pre­vi­ous­ly murk­i­ly obscure data – like how much oth­er adver­tis­ers are spend­ing and how much pub­lish­ers are mak­ing. Even the most hard-bit­ten busi­ness devel­op­ment man­ag­er can’t fail to be impressed with that kind of gold dust. CEO and co-founder Kfir Moy­al is pret­ty clear about who will find AdClarity’s offer­ings most valu­able: “I think advertisers/agencies are the sweet­est spots as it plays a key con­sid­er­a­tion for them while plan­ning and deploy­ing cam­paigns. Hav­ing said that, pub­lish­ers always like to com­pare mon­e­ti­za­tion alter­na­tives and prof­itabil­i­ty so their use…

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Media Jobs

Basic Tips Applic­a­ble when Search­ing for Media Jobs The media indus­try is a very vast indus­try. It com­pris­es of many job oppor­tu­ni­ties; a fac­tor which makes search­ing for media jobs too over­whelm­ing in nature. This is espe­cial­ly true for those who are novice to the media job mar­ket and those who have spent long years of employ­ment tied up in a sin­gle com­pa­ny alone. There is a sim­ple basis why these are the groups of indi­vid­u­als con­sid­ered to find search­ing for media jobs too com­pli­cat­ed – unfa­mil­iar­i­ty with the media envi­ron­ment. If you are inter­est­ed in find­ing media jobs; it is sen­si­ble that you research thor­ough­ly and be sure to eval­u­ate what type of media job is appro­pri­ate for you. This is a high­ly valu­able step to con­sid­er; in fact those who are keen enough even arranges for a con­sul­ta­tion with a job coun­selor who has the apti­tude to pro­vide you with the most con­sid­er­able option on which of the var­i­ous media jobs are right for you through the use of many eval­u­a­tion skills tests. Once you have a clear idea on the media job that you want to deal with; the next move is to write a top notch…

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