:


Palantir, The Most Secret Company Ever:
Why You Should Work There
-

Tuesday, March 21, 2017

Nvidia Makes AI computing possible in Cameras
Why You Should Work There
-

Wednesday, March 15, 2017

How fast is this Blockchain thing going to take over? -

Monday, January 30, 2017

Is 360 Video the Future of Media? -

Wednesday, January 18, 2017

How is VNTANA Creating Social Augmented Reality with Hologram Technology? -

Wednesday, January 11, 2017

What Will Making a VR Game While in Virtual Reality be like? -

Wednesday, January 4, 2017

UltraHaptics – Control Everything with Just the Wave of a Hand -

Thursday, December 22, 2016

QVC Lifestyle On Air Program Host National Search -

Friday, December 16, 2016

How Massive Can You Make Virtual Reality, literally? -

Wednesday, November 23, 2016

Doob 3D Could Replace the Photo Industry with Real-Life Sculptures -

Wednesday, November 16, 2016

Can SyncThink Read Your Mind? -

Wednesday, November 9, 2016

Can CodeFights Get You That Developer Job? -

Wednesday, November 2, 2016

Giftbit is Giving You Your own Online Currency and Gift Cards -

Thursday, October 6, 2016

Visionect Can Turn Traffic into an Advertising Opportunity -

Tuesday, October 4, 2016

Houzz – Transforming Homes into Augmented Reality Shopping Malls -

Thursday, September 29, 2016

What is Happening at UBER at this Very Moment? -

Tuesday, September 27, 2016

Waygo Translation App takes you out for Chinese -

Thursday, September 22, 2016

Is the Operator App a Media Game Changer? -

Tuesday, September 20, 2016

How much Money can you make in VR? -

Thursday, September 15, 2016

What is a Chatbot and how can it Change your Business? -

Tuesday, September 13, 2016

Making Job Search Easier by Finding the Great Companies First

Find a
JOB
Title/Keywords Company Name
City, state or zip (optional)
 

Strap, Wearable Technology and the Future of Marketing.

Strap, Wearable Technology and the Future of Marketing.

Steve Caldwell’s wife bought him a Pebble smartwatch for Christmas in 2013. “Being a geek at heart, I started writing apps for it,” he said, which led to “thinking through things like app monetization for wearable developers and ad networks for wearables.” Months after that fateful day, he and his mobile software-development partners had formed Strap and were accepted into Cincinnati’s marketing-focused accelerator The Brandery. By late last year, they’d attracted $1.25 million in venture funding. In August, Mondelez, one of the world’s largest snack company publicly awarded Strap a pilot with Trident gum and the Kum & Go convenience store chain, which expects the result to be running in the chain’s app within 30 days. iOs8 (jobs in IOS) launched HealthKit, an iPhone app that tracks steps, calorie burn and sleep, Mr. Caldwell believes there is a lot more to this than just giving rewards for meeting your daily step goal. He feels that biometric data could legitimately help shape marketing, all using anonymized databases and opt-in programs. The basic premise behind Strap is “you are what you do,” as opposed to “you are what you tweet or post,” said Strap co-founder and Chief Operating Officer Patrick Henshaw. That…

Read More

Get the Marketing job you want with these key facts.

Get the Marketing job you want with these key facts.

How many of you have graduated with a B.S. in marketing so you could go out and plan promotional campaigns, study consumer behavior and buy media time – things you learned in college? Then to finally get that job interview and be asked “how good are you at selling”, and think back that sales training was never part of the curriculum. Well don’t feel bad because a good number of colleges focus only on traditional marketing theories which don’t tend to see much light of day until you’ve been in the game long enough and sure as hell not in your first entry level job. According to statisticians, college placement officers and company recruiters over 25,000 students earned an undergraduate degree in marketing last year. Roughly 5 people of that massive total actually got a job doing marketing. The reason being companies don’t tend to hire marketers without sales experience. Doing sales is how you acquire the street cred for a job in marketing. Companies have historically staffed their marketing departments with experienced salespeople. Advice from a GE recruiter. “Any internships or actual sales experience you can gain during school will give you an edge.” The problem is sales and…

Read More

Five Timely Exclusive Advertising Executive Jobs in New York

New York is one of the best cities to find an exclusive executive advertising job because it is home to these top 10 advertising agencies: Y&R, McCann World Group, dentsu, DDB, and Ogilvy & Mather. Executive jobs in advertising are more lucrative than when Shelly Lazarus began in 1976. Most advertising execs receive a median salary of around $167,694 annually. However, salaries are not the only area to change. Those in advertising reach more people with a greater range of advertising options. According to the government Bureau of Labor Statistics, Advertising and Promotion Managers are the 23rd highest paying job in New York City at $143,650. New York is Number One for Advertising Executive Jobs New York proves to be the top spot for jobless marketing pros. Employers in the New York metro area are looking to fill over 1,000 advertising and marketing positions across a range of industries, placing it at the top of the list says Forbes Magazine. The growth of the tech industry in the New York has created an ongoing demand for Advertising Executives. New York is also home to some of the top media companies including NBC Universal, Disney ABC, CBS and Viacom. An organization…

Read More

Is Pinterest trying to take the Internet by Storm with the click of a Button?

Is Pinterest trying to take the Internet by Storm with the click of a Button?

Marketers make note! Pinterest recently unveiled that it will be launching “buyable pins” later this month, here’s how it works: Rich Pins are pins which have much more information than a normal link, for instance a step by step infographic on oven cleaning will get a new button that allows users to purchase ovens directly from retail partners like Macy’s, Nordstroms and so on in order to stock Pinterest with millions of products. Users will see prices, be able to select specific types of a product, and then they can tap the button to buy the product. Which is then shipped directly to you. Pinterest is using Shopify (jobs at Shopify) and Demandware (jobs at Demandware) right out of the gate with Stripe handling its payments, and collaborating with companies like Braintree and Apple to “make sure Pinterest never touches credit card information.” They claim there isn’t any fee for buyers and merchants which they says will include working with tens of thousands of local brands. Buyable Pins show up in all of Pinterest’s features, like recommendations and search. Users can pay with a credit card or with Apple Pay. It appears that this is just a tip of the Iceberg…

Read More

The 5 Highest Paying Marketing Positions in Los Angeles

5 highest paying marketing positions in los angeles

Although marketing positions are available throughout the country, marketing positions in Los Angeles, California, are typically in highest demand. For that reason, salaries are generally higher compared to other large metropolitan cities. According the government Bureau of Labor Statistics, in 2013, Marketing Manager Positions were the 16th highest paying job in Los Angeles at $138,020. Without question, marketing offers tremendous opportunities, as well as job stability. Not only is marketing at the heart of all businesses, regardless of size or industry, it plays a vital role in a company’s success. While there are many different marketing positions to consider in Los Angeles, the overall responsibility involves identifying, anticipating, and satisfying the client’s requirement from a position of profitability. Best Companies for Marketing Positions According to Forbes Magazine, some of the top paying companies for Marketing Professionals are located in California. Topping the list is Culver City based technology security firm Symantec where the average base salary for marketing professionals is $153,860. The tech industry is well represented with top marketing comp plans at Intuit and Salesforce.com where each provide marketing professionals with average base salaries well above the $100,000 mark. By understanding the client, you will add value in the way…

Read More