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Houzz – Transforming Homes into Augmented Reality Shopping Malls

Houzz - Transforming Homes into Augmented Reality Shopping Malls

In writing about Houzz I find myself referencing the Holodeck from Star Trek way too often, but with good reason – it’s simply the coolest sci-fi idea ever (and it’s coming – you know it is). With that disclaimer out of the way, here I go again. Imagine if you could look around your living room or bedroom and see a blank canvas in place of some things. Get rid of your couch, your chair, your dresser, or whatever you think is need of an upgrade or replacement without having to actually move it. Imagine that you could virtually scroll through image after endless image of other living rooms or bedrooms, spot something in them that strikes your fancy, and then see that particular item in your Holodeck-enabled home. Old couch gone, the new one you saw in a picture sitting in its place. The idea makes the interior decorator in you get really excited. And that is pretty much what the home remodeling platform Houzz is allowing anyone and everyone to do now. Houzz is becoming increasingly popular, with the Android version of their app being voted best app of the year in 2016.   400% sales growth year-over-year from 2015, and…

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