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MentAd knows who your customers are with intense Audience Modelling.

MentAd knows who your customers are with intense Audience Modelling.

Audi­ence mod­el­ling has become more gran­u­lar and Palo Alto (jobs in Palo Alto), Cal­i­­for­­nia-based Men­tAd announced recent­ly it has raised $4.7 mil­lion. Their approach to this Pre­dic­tive ana­lyt­ics fund­ing is “your next cus­tomer will be sim­i­lar to the last,” for find­ing would-be cus­tomers or bring­ing back former

Cable and Satellite Services are Dead, Long Live Video Streaming.

Cable and Satellite Services are Dead, Long Live Video Streaming.

Dur­ing a recent con­fer­ence Net­flix CEO Reed Hast­ings per­ceived that lin­ear TV (basi­cal­ly cable and satel­lite ser­vices) would start to decline in view­er­ship and that in the next two decades Inter­net TV would take over. Well the results as of late make his pre­dic­tions appear

Volta is making Money and Saving the World.

Volta is making Money and Saving the World.

If new tech­nol­o­gy excites you then you’re not alone Scott Mer­cer and Michael Menen­dez have thought about what thrills them and it turns out that EV and mar­ket­ing is what gets their blood pump­ing. These two had found­ed San Fran­­cis­­co-based Vol­ta Indus­tries back in 2010.

What is the Advertising Definition?

The Adver­tis­ing def­i­n­i­tion is a form of mar­ket­ing com­mu­ni­ca­tion used to per­suade cus­tomers to take action, accord­ing to Webster’s Dic­tio­nary. How­ev­er, to adver­tis­ers, adver­tise­ments may be works of art, hours of time devot­ed into find­ing the per­fect mes­sage. The adver­tis­ing def­i­n­i­tion changes, depend­ing on whether

5 highest paying marketing positions in los angeles

The 5 Highest Paying Marketing Positions in Los Angeles

Although mar­ket­ing posi­tions are avail­able through­out the coun­try, mar­ket­ing posi­tions in Los Ange­les, Cal­i­for­nia, are typ­i­cal­ly in high­est demand. For that rea­son, salaries are gen­er­al­ly high­er com­pared to oth­er large met­ro­pol­i­tan cities. Accord­ing the gov­ern­ment Bureau of Labor Sta­tis­tics, in 2013, Mar­ket­ing Man­ag­er Posi­tions were the

If NO ONE wants to hear about your problems, TEXT them to Talkspace

If NO ONE wants to hear about your problems, TEXT them to Talkspace

Talk­space, launched way back in 2012 has devel­oped an app which con­nects users with licensed ther­a­pists for mobile text-based ther­a­py ses­sions. By elim­i­nat­ing the fear, anx­i­ety and cost asso­ci­at­ed with tra­di­tion­al ther­a­py, the com­pa­ny is mak­ing it easy for mil­lions of peo­ple to be proactive